Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], announces Tommy Hilfiger’s visit to Mumbai, India, on April 15, 2025, for a vibrant day of fashion, cultural exchange, and connection – reinforcing the brand’s presence in one of the world’s most dynamic style capitals.

The day began with a visit to the TOMMY HILFIGER store at Jio World Drive, located in the heart of Mumbai’s luxury shopping destination, the Bandra Kurla Complex. There, Mr. Hilfiger participated in a panel discussion moderated by Indian creative force Sarah-Jane Dias, and Bollywood actress, model and philanthropist Manushi Chhillar. The conversation explored style, fashion and global influence – uniting icons from both American and Indian fashion cultures.

Later that evening, Mr. Hilfiger hosted a dinner at the Taj Chambers, nestled within the legendary Taj Mahal Palace Hotel. With sweeping views of the Gateway of India and the backdrop of the Arabian Sea, the intimate affair was a curated celebration of culture, glamor and style. The evening brought together India’s foremost cultural tastemakers-from Bollywood icons and A-list celebrities to fashion power players, influential top-tier media, and industry insiders. Guests included Karan Johar, Sara Ali Khan, Ibrahim Ali Khan, Aditya Roy Kapur, Shikhar Dhawan and Guru Randhawa.

Infused with the brand’s bold, vibrant spirit and tailored with a local twist, the evening was a dazzling celebration of fashion, creativity, and Tommy Hilfiger’s deepening connection to India’s vibrant style and entertainment scene.

About TOMMY HILFIGER

TOMMY HILFIGER is one of the world’s most recognized premium lifestyle brands, uplifting and inspiring consumers since 1985. The brand creates iconic style, which comes alive at the intersection of the classic and the new, co-created with people who are shaping culture around the world. TOMMY HILFIGERcelebrates the essence of classic American style with a modern twist. Tommy Hilfiger offers premium quality and value to consumers worldwide under the TOMMY HILFIGER and TOMMY JEANS lifestyles, with a breadth of collections including men’s, women’s and kids’ sportswear, denim, accessories, and footwear. Tommy Hilfiger has an unwavering commitment to sustainability and inclusivity. Global retail sales of TOMMY HILFIGER products were approximately $9 billion in 2023 and the brand is powered by more than 16,000 associates worldwide — present in 100 countries and more than 2,000 retail stores, including its largest global flagship store at tommy.com. PVH acquired Tommy Hilfiger in 2010 and continues to oversee a focused approach to growing the brand’s worldwide relevance, presence, and long term growth.

About PVH Corp.

PVH is one of the world’s largest fashion companies, connecting with consumers in over 40 countries. Our global iconic brands include Calvin Klein and TOMMY HILFIGER. Our over 140-plus-year history is built on the strength of our brands, our team and our commitment to drive fashion forward for good. That’s the Power of Us. That’s the Power of PVH.

Date: 22/04/2025

Location: Narmadapuram (MP)

With a shared vision to advance plant-based science for a sustainable and healthier world, the Society for Advanced Research in Plant Science (SARPS) is officially launched as a premier platform for high-impact research, collaboration, and innovation. SARPS brings together a multidisciplinary network of scientists, educators, researchers, and professionals committed to exploring the vast potential of plant science for global benefit.

SARPS envisions a future where plant research is central to solving real-world challenges, ranging from ecological preservation and public health to agricultural resilience and industrial innovation.

Core Objectives of SARPS:

1) To promote original and applied research in plant biology, medicinal plants, herbal drug development, phytochemistry, ethnobotany, nanobiology, and bioresource conservation.

2) To foster innovation in plant-based therapeutics, nanoformulations, and sustainable technologies rooted in traditional wisdom and modern biotechnological tools.

3) To organize national and international conferences, symposia, capacity-building workshops, and research fellowships to empower the scientific community.

4) To support and mentor young researchers, students, and early-career scientists through academic and professional development programs.

5) To promote collaborative projects between academia, industry, government bodies, and global institutions for real-world impact.

6) To advocate for science-informed policies and practices in agriculture, healthcare, conservation, and public health.

Messages from Founding Members and Advisors

Dr. Ruchita Shrivastava (President, SARPS):
“SARPS symbolizes a commitment to excellence in plant science and its limitless applications—from healing traditions to modern nanobiotechnology. This is our step toward a healthier planet.”

Dr. Sanjeeb Kumar Nath (Advisory Board Head):
“The Society creates a bridge between centuries-old herbal wisdom and emerging scientific technologies. SARPS will play a pivotal role in shaping research that is both rooted and revolutionary.”

Prof. Chandra Prakash Shukla, (National Advisor):
“We aim to build a vibrant community where innovation thrives and knowledge grows. SARPS is a home for researchers passionate about making meaningful contributions to science and society.”

Dr. Farzana Tasneem MI , (Secretary SARPS):
The SARPS aims at the global perspective of Research, Innovations with societal impact to conservation of biodiversity and impact on youth to mould themselves in the future endeavours in herbal drugs or conservation of rare medicinal plants, SARPS will actively support projects that define the future of plant-based research.”

Dr. Suhaib Malik, (Deputy Secretary,SARPS):
“As a founding team, our aim is to cultivate a space for emerging scientists and researchers to thrive. SARPS is committed to fostering inclusion, mentorship, and impactful research that shapes the future.”

The inaugural ceremony, held at Narmadapuram (MP), was attended by leading scientists, institutional representatives, and policy stakeholders. The event featured the official unveiling of the Society’s charter, emblem, and future strategic roadmap.

Membership is now open to individuals and organizations involved in research, education, or practice in plant sciences and allied domains.

To learn more or to become a member, please visit: www.thesarps.com

Issued by:
Dr. Ruchita Shrivastava
President – SARPS Society for Advanced Research in Plant Science (SARPS)
Contact – ‪+91 – 9131233389 (M)
Email – info@thesarps.com| Website – www.thesarps.com

From regular exercise to eating well, there are many things you can do to protect your joints. Try these tips for healthy knees and maintaining joint health.

One of the largest and most complex joints of the body, the knee is crucial to movement, which means protecting knee joints should be a priority. Our knees make it possible for us to walk, jump, dance, pedal a bicycle, climb steps or ladders, kick balls or tires, squat to sit, or bend to lift a child – all while bearing the weight of our bodies.

The knee is also one of the joints most prone to pain, injury and many forms of arthritis. If we live long enough, most will experience knee problems at some point. But there are ways to minimize the impact of knee problems. Dr. Gaurav Gupta from Jhansi, who is a Knee Pain specialist says “Practicing a healthy lifestyle and good posture can help in preventing the development of age-related arthritis as well as slow down its progression”

Try these tips for healthy knees.

1. Get moving. Your joints were designed for movement. Regular physical activity can help your knees and other joints in relieving pain and stiffness, strengthening the muscles that provide support to the knees, reducing weight gain that puts excess stress on knees, improving balance to decrease your risk of falls and injuries to the knees and other joints.

It’s important to pick exercises that are gentle and safe to decrease your risk of joint injury and to try a combination of activities that promote flexibility and range of motion (such as yoga or exercises prescribed by a physical therapist), muscle strengthening (such as working out with weight machines or resistance bands), or cardiovascular fitness (such as walking, swimming or bicycling). Physical therapy for knee arthritis can help keep your knees functioning at their best.

2. Maintain a healthy weight. If you are overweight, every excess kilogram puts additional stress on your knees that can increase cartilage wear and tear thus leading to pain. many patients Research shows that for people with osteoarthritis (OA) of the knee, losing even a little bit weight can help make a huge difference.

Although it makes sense that excess weight can be harmful to knees — which bear the body’s weight — the weight-joint connection is more complex than just the mechanical forces extra weight put on the knees. Fat itself produces and releases chemicals that promote inflammation. Thus, excess fat is associated not only with OA, but with various forms of arthritis involving inflammation, including rheumatoid arthritis, psoriatic arthritis and gout, all of which can cause joint damage.

Maintaining a healthy weight may be one of the best things you can do for keeping your joints healthy. Dr. Gaurav Gupta, who has his own Orthopedic practice in Jhansi, always advices patient’s with knee pain to keep their weight in check, and in his experience, if a patient with knee pain loses even 3-5 kg excess body weight, their knee pain actually disappears.

3. Protect knees from injury. Injury to an arthritic knee can cause further damage to the joint. Injury to a healthy knee may lead to arthritis down the road.

To protect your knees, avoid activities that involve repetitive pounding such as jogging or high-impact aerobics. If u a play sports that involve pivoting or contact such as basketball or football, a doing a proper warm-up and training is essential to prevent the risk of injury. “Listen to your body — if you experience pain in a joint or joints, rest for a while”, says Dr. Gupta.

To reduce your risk of injury while lifting or carrying something heavy, use your largest, strongest joints and muscles to take stress off smaller hand joints and to spread the load over large surface areas. Hold items close to your body, which is less stressful for your joints. For joint safety, slide objects whenever possible rather than lifting them.

In some cases, wearing a knee brace during certain activities may be helpful in preventing injury, although the evidence to support the use of braces for that purpose is not conclusive. A physical therapist can help you determine if a brace — and, if so, which one — is right for you.

4. Treat injuries promptly. If you do injure a knee or other joint, reduce swelling and promote healing by practicing P.O.L.I.C.E. (PROTECTION, OPTIMAL LOADING, ICE, COMPRESSION AND ELEVATION)

Rest your knees and avoid activities that cause pain.

Place a cold pack or bag or ice wrapped in a towel on the painful knee for 20 minutes at a time several times a day.

Wrap an elastic bandage securely around the injured knee to reduce swelling.

Recline with your leg placed on a pillow to keep your knee elevated above your heart as often as you can.

If your pain is severe, you can’t bend or bear weight on your knee or pain doesn’t improve after a few days, speak with your doctor.

5. Pay attention to pain. If you experience new or worsened pain in a joint or joints, it’s important to speak with your doctor. Pain can be a sign of injury or increased disease activity, both of which may require treatment to prevent further damage to your joint(s). If arthritic knee pain, keeps you from being active, it’s a threat to your joints’ health. For that reason, it’s important to talk to your doctor and find pain treatments that work for you. Dr. Gaurav Gupta, points out that patients with knee pain who consult him at the right time, and start with conservative treatments like medications, nutritional supplements, hot and cold therapy, exercises and choose healthy lifestyle may never need knee surgery. So, do not neglect any persistent joint pain.

6. Avoid Smoking. If you smoke, add joint health to yet another reason to quit. For almost two decades’ research has connected smoking with more severe pain and joint damage in both osteoarthritis and rheumatoid arthritis.

7. Eat a healthy diet. A diet rich in fruits, vegetables, fish, nuts and beans and low in processed foods and saturated fats can not only reduce your risk of cardiovascular and other diseases of aging, but it may also promote healthy joints. Also, minimize your consumption of carbonated soft drinks, coffee and alcohol, which can increase excretion of calcium from the body and affect your bone health.

8. Practice good posture. Over time, bad posture can place abnormal stresses on your joints, leading to excess cartilage wear and damage. Consistently practicing good posture decreases those stresses by allowing your muscles to work more effectively to support the joints. To practice good posture, stand with up straight with your shoulders back, head level and in line with your body, abdomen tucked in and feet shoulder-width apart. When sitting, keep your back against the back of the chair, your feet flat on the floor, a small space between the backs of your knees and the chair, and your knees at the same height or slightly lower than your hips. A physical therapist can teach you exercises to improve your posture. A physical or occupational therapist can also help you arrange your workspace to improve posture and relieve joint stress on the job.

9. Take care in selecting footwear. Dr. Gupta says, “The wrong shoes can not only hurt the joints in your feet, but they can also throw off your posture and affect joints all the way up your body”. High heels, for example, put extra stress on your knees and may increase your risk of developing osteoarthritis. For your joints’ sake, choose shoes with a low or no heel. Look for flexible, supportive shoes with a square or rounded toe that allows your toes to move around. Look for shoes that are well cushioned and flexible at the ball of the foot, where you push off, but supportive enough that you cannot bend it in half from heel to toe. For foot or knee pain consider a shoe insert or orthotic support. A physical therapist can recommend the best one for you.

10. Be good to your bones. Your joints can’t be healthy if the bones that join to form them aren’t. Many of the habits you practice to help your joints — regular exercise, a healthy diet — are also essential for strong bones. For bone health, ensure that your diet is high in calcium and vitamin D (naturally available in tuna, salmon, swordfish, egg yolks as well as in fortified milk, juices and cereals). If you aren’t sure you’re getting enough, speak with your doctor about supplements.

Visit us on www.docgauravgupta.com/ www.joh.co.in

There are a lot of important aspects when it comes to recovery after surgery, especially a major one such as hip replacement How should you prepare? What challenges should you expect? Will you need a caregiver?

All of this takes careful planning among your healthcare team, you and your family members. Joint Replacement surgeon Dr Gaurav Gupta from Jhansi, an expert in robotic joint replacements, answers some common questions and shares tips about hip replacement recovery and rehabilitation.

When can I go home after a hip replacement?

“Most patients can start walking and can go home a few days after the surgery,” says Dr Gaurav Gupta from Jhansi. Most people don’t need bed rest. In fact, moving your new joint helps in faster recovery.

If you have a pre-existing medical condition (a heart or lung condition that needs monitoring), or people who have had complex surgeries or lack support at home may have to be in bed for longer.

Will I need to use a walker at first?

Your healthcare team, which includes your surgeon, physiotherapists and primary care doctor, will evaluate the need for any assistive devices. To reduce falls, you might need a cane or a walker if you feel unbalanced walking on your own, but it’s generally not necessary to use them.

When will my hip incision heal?

“The incisions for a hip replacement surgery nowadays are very small” explains Dr Gaurav Gupta. The incision is covered with a dressing and takes about six weeks to heal. During this time, to reduce the risk of infection, bathing should be put off until the wound fully heals, say about two weeks.

How soon does rehabilitation start after the hip surgery?

“Patients will have physical therapy before the hip replacement surgery, and then work with a physical therapist right after the surgery to reinforce exercises before they go home,” says Dr Gaurav Gupta, Joint Replacement Surgeon. Rehabilitation will continue a few days after the surgery, with some home exercises.

Rehabilitation begins with getting used to regular movements and practicing daily activities, like getting out of bed or a chair, and progresses to practicing more difficult tasks, such as climbing stairs and getting in or out of the car.

Muscle strength plays a big role in being able to perform these and other tasks. This is why resistance training of hip muscles and knee muscles in the legs is a major component of rehabilitation.

Hip and Knee Replacement at Jhansi Orthopaedic Hospital

The JOH Hip and Knee Replacement program features a team of orthopaedic specialists highly skilled in joint replacement procedures. Our team at Jhansi will guide you through every step, from pre-surgical education to postsurgical care and physical therapy. Our goal is to return you to your desired level of activity as soon as possible.

What is considered a “normal” amount of pain after a hip replacement surgery?

Some swelling and initial pain at the joint are normal after hip replacement. To help reduce pain:

Take time to rest between therapy sessions. Ice the leg and the incision site.

Take anti-inflammatory medications, after consulting with your doctor, to help with these symptoms.

“Keeping the leg elevated above the heart when you lay down can also help the swelling to recede,” advises Dr Gaurav Gupta

It’s important to pay attention to your pain levels. If you feel like you are consistently at a 6 or more on a 1-10 pain scale, mention it to your doctor, because it could be a sign of infection or another complication. As you continue physical therapy, your pain levels should slowly decrease to about 1 or 2 in 12 weeks after the hip replacement.

How long does it take to recover after a hip replacement?

“On average, hip replacement recovery can take around two to four weeks, but everyone is different,” says Dr Gaurav Gupta. It depends on a few factors, including how active you were before your surgery, your age, nutrition, preexisting conditions, and other health and lifestyle factors.

“Achieving a certain level of activity before you have the surgery can help you bounce back more quickly,” shares Dr Gupta. “We use a regimen called prerehabilitation, or prehab, to help patients get in a physical shape that will set them up for a successful recovery.”

How soon can I return to regular activities after a hip replacement?

The goal of physical therapy is to get you back to your normal life, whether it’s going to work, playing with kids, or engaging in your favorite sport or hobby. Depending on the amount of physical activity a task requires, the amount of time it will take to be able to perform that task differs.

Driving. If you had surgery on your right hip, it may take up to a month to be able to drive safely again. If it was your left hip, then you might be back in the driver’s seat in one or two weeks. Start in a parking lot and slowly move to rural roads, working your way up to the highway. Taking medications that may impair your coordination, such as opioids, might delay how soon you can go back to driving.

Work. If you have a desk job with minimal activity, you can return to work in about two weeks. If your job requires heavy lifting or is otherwise tough on the hips, it is recommended to take off about six weeks to recover.

Sports. You should wait about six weeks to get back in the game. Before getting into a pool, you should also wait about six weeks until the incision completely heals.

Sexual Activity. You can return to sexual activity whenever you feel comfortable.

What could slow down my recovery?

“As with any surgery, there is some risk of complications during and after a hip replacement, which may include infection at the incision site, bone fractures and hip dislocations,” explains Dr Gaurav Gupta. If you notice a fever, drainage from the incision site, difficulty moving your hip or severe pain that is not relieved by your medication, contact your doctor immediately.

Taking rehabilitation at a comfortable pace and avoiding sudden, sharp movements can help prevent dislocations and falls that may delay the recovery.

How long will my hip replacement implant last?

Unlike older implants that were metal, modern hip prosthetics are made of a combination of metal, plastic and ceramic parts, so they are more durable and cause fewer issues. These implants can last 20 to 30 years, and the risk of failure and the need for repeat surgeries is low.

How long after replacing one hip should I wait to replace the other?

“If you suffer from severe arthritis in both hips, you could get both joints replaced at the same time (double hip replacement). This might actually be safer and lead to quicker recovery in some patients,” says Dr Gaurav Gupta from Jhansi Orthopaedic Hospital.

Recovery is actually shorter but may require double the effort, because you would need to strengthen both legs at the same time. It may also be more challenging to get around the house initially, so you might need more support at home.

If you want to have two separate hip replacement surgeries, it is best to wait at least six weeks between the replacements to lower the risk of blood clots.

Visit us on www.docgauravgupta.com, www.joh.co.in

EZ Rankings, a leading digital marketing agency, proudly announces the appointment of Amitab Dev as the company’s new Chief Executive Officer (CEO).

With 30 years of experience, including 15 in digital marketing, Amitab brings a proven track record of scaling businesses and leading digital transformation. This strategic move marks a new chapter in EZ Rankings’ journey to scale innovation, expand service offerings, and deepen global client relationships.

Amitab brings a wealth of leadership experience with a strong focus on operational efficiency and exponential growth. His appointment aligns with EZ Rankings‘ vision to accelerate its position as a global leader in digital growth solutions, known for measurable results and client satisfaction.

He also brings valuable insights from his previous role at the globally recognized digital marketing agency Bruce Clay, where he honed his skills on an international level. Under his leadership, EZ Rankings aims to amplify its impact by investing in talent, technology, and innovation.

Speaking about the appointment, Amitab Dev said:

“It’s an absolute honour to step into the CEO role at EZ Rankings, a company I’ve admired for a long time. What excites me the most is joining a passionate team of 175+ professionals who consistently deliver exceptional results. The energy, creativity, and dedication I’ve witnessed here are incredible. EZ Rankings has established a strong presence in the digital marketing industry, and I am excited to contribute to the journey ahead as we aim for even greater milestones.”

Since its founding in 2010, EZ Rankings has helped businesses of all sizes–from startups to large enterprises–achieve their goals with tailored digital marketing solutions. From SEO and PPC to white label SEO services, social media marketing, online reputation management, and web design, the company provides end-to-end solutions. With 15+ years of experience, EZ Rankings is known for its honest, data-driven strategies that drive success across markets.

EZ Rankings’ Co-Founder and Managing Director, Mansi Rana, expressed her confidence in the new leadership:

“Amitab’s appointment is a meaningful step forward for EZ Rankings. We’ve always believed in pushing boundaries, and his experience leading high-performing teams perfectly fits our vision for the future. I’m confident that with his leadership, we’ll strengthen our existing services and explore exciting new avenues for growth. Amitab brings fresh energy and perspective, and I look forward to working closely with him as we continue building something truly impactful together.”

Co-Founder & Director Operations, Rajive Rana also shared his thoughts on the transition:

“Welcoming Amitab to the team is both exciting and reassuring. EZ Rankings has always been about adapting, evolving, and staying ahead–and Amitab aligns perfectly with that mindset. His leadership will help sharpen our focus and guide us as we take bold steps toward expanding globally and serving our clients even better.”

Amitab’s appointment marks a new era for EZ Rankings, one focused on deepening customer-centric strategies, exploring new markets, and continuing to deliver high-impact results that fuel client growth.

About EZ Rankings

EZ Rankings is an ISO 9001:2015 certified performance marketing agency based in India. With a client-first approach and comprehensive digital marketing services, they help brands achieve measurable growth through smart, data-driven strategies. Their team of 175+ experienced professionals brings together creativity and expertise to deliver real results across SEO, PPC, social media marketing, web design, and more.

They proudly serve a global clientele of over 12000 businesses across various industries, from startups to enterprise-level brands. Over the years, EZ Rankings has earned multiple awards and industry recognition for its consistent performance and commitment to client success. Transparency, accountability, and a results-oriented mindset define their work–making them a trusted partner for businesses aiming to build a strong online presence.

Surrey, CanadaWith the beauty and wellness industry in Canada projected to grow by 8% annually and over 50,000 job openings expected by 2026, students are increasingly turning toward skill-based education as a pathway to rewarding careers. Recognizing this demand and the immense potential of Indian talent, Orane International has inaugurated its third college in Canada — now open in Surrey.

We spoke with Mr Dinesh Sood, MD at Orane International about what this means for students, global career pathways, and the evolving future of beauty education.

A Growing Demand for Indian Talent

Indian beauty professionals continue to be in high demand globally, especially in Canada where the South Asian population exceeds 2 million. Skills in bridal makeup, henna art, Ayurvedic beauty therapies, and holistic wellness are not just valued — they are celebrated.

Orane’s new campus in Surrey, a city known for its cultural diversity, is perfectly positioned to tap into this growing need while also giving Indian students and local enthusiasts a platform to upskill and gain international credentials.

Education That Opens Doors

Orane International has built its reputation by delivering globally aligned training rooted in both modern techniques and traditional expertise. With the opening of the Surrey campus, students in Canada — and Indian aspirants looking to study abroad — now have access to career-focused programs that can lead to employment in:

  • High-end salons and spas
  • Wellness retreats and health centers
  • Destination weddings and event styling
  • International cruise lines and luxury resorts

In addition, Orane certifications are internationally recognized, providing students a passport to global employment.

Fueling Entrepreneurship

What sets Orane apart is its focus not just on employability but also entrepreneurial empowerment. With the Canadian market’s rising interest in multicultural and sustainable beauty services, Orane graduates are well-positioned to start their own ventures, from beauty studios to holistic wellness clinics — blending cultural authenticity with innovation.

A Milestone That Builds Bridges

“We’ve always believed in empowering individuals through skill-based education,” shared a spokesperson from Orane. “This new college is more than a milestone — it’s a bridge between passion and profession, tradition and technology, and Indian talent and global opportunity.”

With increasing enrollments expected and a vibrant local community eager to embrace diverse beauty solutions, the launch of Orane’s third college in Canada marks a new era of accessible, purpose-driven education.

About Orane International

Orane International is a leading name in beauty and wellness education, with a global footprint and a mission to empower through skills. With hundreds of centers across India and a growing presence in Canada, Orane continues to shape the future of the industry — one student, one skill, and one success story at a time.

Crucible Institute of Management, a new-age business school designed for ambitious students who want more than just a degree, has officially launched in Mumbai. It introduces a first-of-its-kind model in Indian education: course fees directly linked to placement outcomes.

Students pay based on salary outcomes — total fee is capped at 67% of the CTC secured through campus placements. This redefines how business education is priced, taught, and evaluated in a country where 80% of MBAs earn less than Rs6L despite paying high fees.

“We don’t believe education should ask for blind trust. We believe it should earn it,” said Suchit Sikaria, Founder & CEO of Crucible, an IIM Ahmedabad alumnus and Ex CBO at SUGAR Cosmetics. “At Crucible, we take full ownership of outcomes. Because students deserve more than a certificate–they deserve a career.”

A New Path for India’s Next-Gen Business Talent

Crucible is built for learners with strong intent, practical curiosity, and a deep desire to build careers in fast-moving industries like digital, retail, e-commerce, SaaS, content, sales and marketing. It speaks to a new generation of learners – those who value outcomes over optics, depth over degrees, and learning over legacy.

Traditional B-Schools offer fixed fees, generic electives, outdated curricula, and inflexible placement models. Crucible flips this with:

Traditional B-Schools a Crucible Model

Fees Rs10-20L regardless of outcome – Fees = 67% of your actual salary

Theory-heavy, outdated curriculum – Revised every 6 months to match industry

Faculty drawn mostly from academia – Taught by industry experts who have walked the talk

Limited job visibility & inflated claims – Transparent, student-first placement process

Industry-Crafted Curriculum, Real-World Learning

Crucible’s 2-year full-time on-campus program includes:

* 200+ practical assignments

* 100-day apprenticeship in real companies

* 6+ live industry projects

* Job-role-specific tracks across digital marketing, sales, product, analytics, e-commerce, and more

* Tools & Platforms training on GA4, Excel, Webengage, Shopify, Meta Ads, Figma, UniCommerce, Amazon Ads and more

All courses are built and taught by industry practitioners with experience across top brands like SUGAR Cosmetics, The Souled Store, Loreal, Lenskart, HUL etc. Industry Partners also shape curriculum development, live projects, and feedback systems.

“The Crucible offering is essential not just for students, but also for employers who find it difficult to hire skilled talent at right salaries from B-schools today.” said Swati Mohan, D2C Business Leader, former CMO of Netflix India, educator and advisor to Crucible.

“Crucible will not just prepare students for the job market–it seeks to prepare them for the JOB,” added Jaimit Doshi, CEO at Hustlr by Lenskart, educator of 22 years and advisor to Crucible. “It’s honest, it’s focused, it’s personal.”

Built for the Long Game

Crucible operates out of a co-working hub in Mumbai’s Chandivali-Powai corridor, with access to high-growth companies, seasoned mentors, and an immersive learning environment. The institute has closed Rs1.5 crore in seed funding to fuel its launch phase, with a long-term vision to scale impact without compromising quality.

“This is more than a new business school–it’s a bold contract with every student. One that says: we believe in your future, and we’re backing it with a model built for the complexity of today’s world” said Geetanjali Bhattacharji, CEO at GlassBox Ventures and advisor to Crucible.

Admissions Open

Applications for the August 2025 cohort are now live at https://Crucible.Institute/ The process prioritizes intent, clarity, and curiosity–not just academic scores.

Media Contact

Suchit Sikaria

Founder & CEO, Crucible Institute of Management

Email: suchit@crucible.institute

In a saturated personal care market often dominated by products catering to either toddlers or adults, two women entrepreneurs–Sonam Daruka and Shweta Sinha–are rewriting the narrative with TIVA, India’s first skincare brand created exclusively for girls aged 8 to 12.

Co-founded by Sonam Daruka, a serial entrepreneur and mother of a 7-year-old, and Shweta Sinha, an analytics leader and mother to an 8-year-old, TIVA is more than just a business venture. It is a purpose-led brand born out of a personal insight and a deep understanding of an underserved yet critical age group–pre-teen girls.

“We grew up in a time when skincare meant sharing the same soap with everyone in the family. But today’s girls are evolving faster–they’re curious, expressive, and ready for self-care. Yet, the market has very little that speaks directly to them,” says Sonam.

The Genesis of TIVA

The inspiration for TIVA came from their shared experiences as mothers and professionals. While navigating the parenting journey, Sonam and Shweta noticed a recurring gap: a lack of safe, age-appropriate personal care products tailored for young girls transitioning from childhood to adolescence. Existing brands were either too babyish or too mature, leaving tweens overlooked in a booming Rs8000+ crore personal care market.

TIVA as a Brand with a Mission

Launched with a vision to empower young girls through self-care, TIVA is designed to be gentle, fun, and empowering. The brand focuses on dermatologist-tested, chemical-free formulations made specifically for tween skin, combining natural ingredients with vibrant packaging and affirming messages.

For girls, TIVA offers ownership and identity in their self-care routines–products that feel made just for them. For parents, especially mothers, it offers trust and safety–products they can confidently introduce to their daughters.

Creating a Community, Not Just a Product Line

What distinguishes TIVA is not just the innovation in its products but the community it is building. With initiatives like TIVA TV, the brand offers a digital platform for girls to explore self-expression and creativity. This thoughtful approach is resonating with a growing tribe of modern Indian parents who are mindful of not just what their children use, but why.

“TIVA is a celebration of every girl’s journey–her confidence, her curiosity, and her dreams,” adds Shweta.

Market Opportunity & Brand Differentiation

As India’s Gen Alpha cohort continues to expand, so does the demand for products tailored to their unique lifestyles. TIVA is strategically positioned at the intersection of wellness, identity, and social good. Its first-mover advantage in the tween personal care category gives it a competitive edge in a market ripe for disruption.

Availability & Outreach

TIVA products are currently available via Amazon India, the brand’s official website, and its fast-growing Instagram community. The brand is also actively engaging customers through storytelling and influencer collaborations.

Ways to reach TIVA

care@thetiva.com

www.thetiva.com

Instagram: @tiva.girls

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CEO Sufiyan Ishaq Represents CloudHire at Global Recruitment Summit in the U.S.

CloudHire, the AI-driven recruitment startup transforming India’s global job market, has officially surpassed 100,000 registered users. This milestone marks significant traction as the platform continues to connect Indian professionals with high-quality, remote-first roles across the world.

In a market saturated with conventional job boards, CloudHire stands out by offering a high-performance alternative. Its combination of smart job-matching technology, verified employers, and skills-based hiring has positioned it as the go-to solution for job seekers aiming for international roles.

“Our mission is to make global hiring accessible and efficient for Indian talent,” said CloudHire CEO Sufiyan Ishaq. “Reaching 100,000 users validates that professionals are actively seeking modern tools to secure well-paying remote jobs.”

Key Differentiators

Unlike traditional platforms that focus on volume, CloudHire emphasizes quality. The platform is built to support Indian professionals at every stage of their international job search, from application to offer.

What sets CloudHire apart:

  • AI-powered algorithms that match users with roles based on skill, experience, and market fit.

  • Access to remote roles from thoroughly vetted global employers, many offering compensation in USD.

  • Skill certification features that boost candidate credibility and enhance recruiter confidence.

  • A user-centric application flow that improves discoverability among global hiring teams.

  • A remote-first infrastructure tailored for professionals working from anywhere in India.

Tapping Into a Global Hiring Shift

The international job market is undergoing rapid change, with remote work no longer a trend—but a norm. CloudHire is capturing this shift by bridging the gap between India’s skilled workforce and global demand.

“CloudHire is designed to scale careers, not just provide listings,” Ishaq noted. “Whether someone is switching paths or upskilling for a better future, our platform offers the right resources at the right time.”

Impact at Scale

With over 100,000 users now on the platform, CloudHire is helping professionals land interviews, gain certifications, and secure high-paying jobs—all while working from India. The platform ensures the entire hiring process is streamlined, merit-based, and globally competitive.

Get Started with CloudHire

Professionals from all sectors—technology, finance, marketing, operations, and more—are invited to explore global roles on CloudHire. Upload your resume at https://jobs.cloudhire.ai to access career opportunities that go beyond borders and beyond expectations.

IUX, a leading trading platform, has been honored with three prestigious awards at the Global Business Review Magazine Awards 2025. Recognized for its cutting-edge technology, exceptional customer service, and transparent, user-centric solutions, IUX has solidified its position as a premier broker in the trading industry. The awards include:

* Lowest Trading Costs Broker – Asia 2025

* Fastest Trade Execution – Asia 2025

* Best User-Friendly Trading Technology – Asia 2025

These accolades highlight IUX’s ongoing commitment to delivering a seamless trading experience, combining low costs, fast execution, and an intuitive platform that meets the diverse needs of its global clientele.

The Global Business Review Magazine Awards is a globally recognized platform designed to honor excellence across various sectors, including Banking, Finance, Insurance, Real Estate, Leadership, and Technology. These awards celebrate exceptional performances from businesses that demonstrate innovation, leadership, and a commitment to quality service delivery. By recognizing and rewarding outstanding achievements, the awards provide global recognition to companies that strive for excellence and continuously raise industry standards.

Lowest Trading Costs Broker – Asia 2025: This award highlights IUX’s commitment to providing its clients with some of the competitive and transparent pricing in the industry. By minimizing transaction fees and offering cost-effective trading solutions, IUX enables traders to maximize their profitability.

Fastest Trade Execution – Asia 2025: Recognizing IUX’s advanced technological infrastructure, this award underscores the company’s ability to execute trades with minimal latency, allowing traders to act swiftly in dynamic markets and capitalize on real-time opportunities.

Best User-Friendly Trading Technology – Asia 2025: This honor reflects IUX’s intuitive, accessible, and customizable trading platform. Designed for traders of all skill levels, IUX’s platform provides a seamless experience, with easy navigation, advanced tools, and educational resources to support users at every stage of their trading journey.

“We are deeply honored to receive these prestigious awards,” said the representative board. “These accolades affirm our commitment to delivering an exceptional trading experience for our clients. We are proud to continue our journey of innovation and excellence, ensuring that IUX remains at the forefront of the trading industry.”

About IUX

IUX is a leading CFD brokerage committed to providing exceptional trading experiences through state-of-the-art technology, transparent pricing, and dedicated customer support. Regulated by top-tier financial authorities, IUX continues to be a trusted choice for traders worldwide.

For more information about IUX, please visit IUX.com