Creating the Blueprint of a Unicorn in Just 15 Days

Creating the Blueprint of a Unicorn in Just 15 Days

New Delhi, 19th September 2025 — A visionary team of entrepreneurs, strategists, and domain experts has come together to launch a revolutionary platform designed to help startups scale faster and smarter — with the promise of building the “360 degree service provider to startups.”

The initiative offers pre-seed, seed, and angel funding opportunities alongside 360-degree growth services, enabling founders to achieve:

  • A potential $1 million valuation within 4 weeks
  • Enabling crossing the chasm strategy for an innovative idea to be embraced by early majority leading to a Path to Profitability
  • Blue print to build your unicorn
  • Up to 5x growth for Franchisable Model for business in 24 months without diluting equity

Speaking on the launch, Sandipp Vijj (MBA – IIMA), Founder, Idea2Unicorn.ai said: “Every entrepreneur dreams of building a unicorn, but few have the blueprint or ecosystem to get there. Our mission is to fast-track this journey by combining strategic expertise, technology, and funding into one platform. With the right mentorship and resources, we believe a unicorn is not a distant dream for a level 5 leader entrepreneur* — it can be a reality in just 15 days of disciplined execution.”
*Refer ‘Good to Great’ Book authored Phil Collins

Adding his perspective, Ansshav Jain, Serial Entrepreneur & Venture Capitalist, commented: “Startups often struggle in the critical early phase — not due to lack of ideas, but because of limited access to capital, strategy, and execution support. What we are building here is an end-to-end ecosystem that eliminates these gaps and empowers founders to focus on scaling with confidence.”

The Leadership Team Alongside Sandipp Vijj and Ansshav Jain, the initiative brings together a diverse group of proven leaders:

  • Dinesh Makhija | CIO & AI Expert
  • Amardeep Bajpai (IIMA) | Digital Marketing Expert, credited with building 3 unicorns
  • Sahil Makkar (ISB) | Funding & Investment for Start ups, including funding prep
  • Samiran (Sam) Kundu | “Franchising King”
  • Rajiv Kapahi | CA & Startup Strategist
  • Satyavir Yadav | Educationist & Entrepreneur
  • Arpit Singh | International Business & Partnerships
  • Atul Mehta | Fintech SME Advisor
  • Achal Paul | Communication Expert & Founder Director, BUZZ Communications

About the Initiative: The stack is designed to help founders cross the chasm, build scalable ventures, and ultimately create their dream life by leveraging smart growth strategies and expert-led execution.

The verticals/domains being handled – AI, Fintech, Retail, BFSI, Education, ed-tech, e-learning, Real Estate & Services.

Further details will be shared soon as this revolutionary platform begins engaging with startups across industries.

For Idea2Unicorn Media Enquiries, please contact: –

Idea2Unicorn

Sandeep (Sandipp) K Vij (Vijj)
Mob: +1 (734) 355-7828
Email:Sandipp@idea2unicorn.ai

BUZZ Communications

Achal Paul
Mob: +91 98101 62377
Email:achal@buzzcomm.in

SIAA is Changing the World of Ethnic Wear

SIAA is Changing the World of Ethnic Wear

Siaa, a fashion retailer specializing in traditional ethnic wear, is changing the way the world looks at Indian fashion. With their innovative product lines and commitment to quality, Siaa is revolutionizing the traditional Indian fashion industry.

Since its inception in 2016, Siaa has quickly risen to become one of the most respected names in the ethnic clothing industry. Through their creative designs and high-quality fabrics, Siaa is pushing the boundaries of traditional Indian fashion. From their signature kurtis to their wide variety of sarees, Siaa has something for everyone.

Their commitment to quality and customer satisfaction doesn’t stop at their products. Siaa is proud to offer an online shopping experience that is second to none. Their website offers a variety of features, such as detailed product descriptions and product reviews, that make it easy for customers to find exactly what they need. Additionally, they offer a wide selection of payment methods and easy returns, ensuring that customers have the best possible shopping experience.

It’s not just customers that are benefitting from Siaa’s success. The company has created a number of jobs in the retail and fashion industry, providing employment opportunities to people from all backgrounds. Furthermore, Siaa’s commitment to sustainability means that their products are made using eco-friendly materials and processes.

In short, Siaa is revolutionizing the world of ethnic wear. By pushing the boundaries of traditional Indian fashion and offering an unparalleled online shopping experience, Siaa is setting new standards for the retail industry. With their innovative designs and commitment to quality, Siaa is changing the way the world looks at ethnic wear.

Brand Concepts’ search for excellence brings Retail Pioneer Mr. Govind Shrikhande on Board

Brand Concepts’ search for excellence brings Retail Pioneer Mr. Govind Shrikhande on Board

Brand Concepts Ltd announces the appointment of Mr. Govind S Shrikhande as a Board Member

Adding another feather to its crown, Brand Concepts Ltd expands its Board of Directors to 7 by inviting Mr. Govind S Shrikhande in the capacity of Non-Executive Independent Director as well as Mentor in the field of his expertise and experience viz. customer-centric strategy, innovation, people, retail, etc.

Mr. Shrikhande aged 62 years is a Retail Professional with a Degree in Textile Technology (B.Text) from VJTI, Mumbai, and Masters in Marketing (MBA) from Symbiosis Institute of Management, Pune. He has 38 years of rich experience in the entire chain of Fabrics to Apparel to Multi-Format Retailing including Department Stores, Hypermarket, Airport Retail, Beauty, Home, Books, Music, etc. across Marquee Companies like Mafatlal, Johnson, Arvind, Bombay Dyeing and Shoppers Stop. In His long Journey, he has been closely associated with Many milestone events such as the Launch of Denim in India, the Launch of Arrow, the Revival of Vivaldi & Two Major Turnarounds at Shoppers Stop, etc.

He is also working as an Independent Director on the board of V Mart Retail, IR & H Pvt Ltd & Donear Industries Ltd, SDL Retail, and also on the Board of WeSchool & Symbiosis. He has been a Mentor with the Bombay Chamber of Commerce for the last 3 years under the shadow of The Leader Programme. He has been awarded several Awards like Retail Icons of India in 2019 by Images Magazine, Movers of Time by Samay Bharti in 2012, and Award of Excellence in 2012- For creating & nurturing excellence in the field of Business (Award by ASM Group of Institutes Pune) and many more.

Mr. Govind’s long history of successful leadership, coupled with his experience advising clients and people makes him an ideal person for this role. Mr. Abhinav Kumar, the CEO of the company, expressed his excitement at the addition to his team, saying, “We are immensely pleased to have Govind join our team. His vast experience makes me confident in the fact that being associated with him will surely make Brand Concepts a force to reckon with in the coming years. Together, we are poised to make our name globally and I look forward to working closely with Govind to continue to ensure Brand Concepts makes a positive impact on all stakeholders, including Our Customers, our people, Our shareholder & the society at large,” said Mr. Abhinav Kumar CEO & Whole Time Director, Brand concepts Ltd.

“I feel very privileged to take on this role at such an exciting time for our profession — the needs of customers, people, and other stakeholders are changing rapidly. Brand Concepts is dealing with these changes in thoughtful and innovative ways which will benefit all Brand Concepts stakeholders & businesses for years to come. I am positive that my experience will be put to good use and our association will enable us to give the company reach new milestones.” said Mr. Shrikhande.

About the Company:

Incorporated in the year 2007, Brand Concepts specializes in the retail of bags, backpacks & fashion accessories for the Indian markets. Brand Concepts is a premier resource for licensed fashion and lifestyle brands in the category – Travel Gears, such as Luggage Trolleys, Backpacks, and Small Leather Goods like Belts & Wallets for both Men & Women, Women’s Handbags, and Lifestyle accessories. We have some valued brands in our portfolio, like Tommy Hilfiger and some of Our in-house brands Sugarush and The Vertical. Our portfolio, with strategic product offering, makes us one of the preferred retailers across all formats. With the passage of time, we continue to get more efficient and stronger with our technical expertise and increasing market share. We make sincere efforts on transforming the latest trends into accessible fashion. Brand Concepts’ mission is to be the largest Multi-Brand Accessories Retail company in India and pioneer innovative concepts in Retailing to benefit the end consumer. Brand Concepts Ltd. has an Omni commerce business currently company runs 25 Stores in (COCO & FOCO format) and www.baglineindia.com

VISION -Become one of the world’s most regarded Fashion & Lifestyle Accessories retail entities, by consistently adding more valuable brands to our portfolio.

For further information on Brand Concepts Ltd. & Baglineindia.com write to media@brandconcepts.in