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Supporting 10000+ Artisans for 4 Decades, Unnati Silks is World’s Leading Sustainable Handloom Brand with 1 Million+ Customers

Supporting 10000+ Artisans for 4 Decades, Unnati Silks is World’s Leading Sustainable Handloom Brand with 1 Million+ Customers

The good health and continued well-being of an organization are as good as its policies and people. 40 years down the line, Unnati Silks has carved out a niche for itself as being the largest provider of genuine handlooms from 21 states of India under one roof. 

Why do you advocate handlooms? When Managing Director of Unnati Silks, DevenderLadha has posed this question, he very simply said, “I started my journey in Textiles with handlooms in 1980. The look and feel of handlooms, the celebration of India’s culture, and the belief about the potential it held impressed me sufficiently. So, when I started my own journey in Textiles, I seized the opportunity to strike out in something I felt passionate about.”

“At Unnati Silks, it’s about protecting Handlooms, ancient technologies which are on verge of extinction”

Elaborating on his life-changing decision he cites the following reasons for backing Handlooms.

  • Handlooms offer limitless possibilities in creativity. No two designs or patterns are exactly the same. Every creation is the translation of an idea on cloth that carries the toil and sweat of the handloom weaver devoted to his task.

“At Unnati Silks, we work on Organic fashion which is sustainable both socially and culturally.”

  • 5000 years old Indian Handloom Industry is the largest sustainable fashion ecosystem in the world. Interestingly, handlooms that Unnati creates, mostly use vegetable dyes and colors that apart from being eco-friendly are also ‘skin-friendly’. Sustainability was always in our ethos and manner of functioning. Its recent popularity as a trend only gave us a label.

On a lighter note, Mr. Ladha says with a twinkle in his eyes, “Handlooms can never be boring.” And this belief reflects in our extensive range of Handloom Sarees, Handloom Salwar Kameez, Handloom Kurtas, and Fabrics.

Human Relations – our biggest asset

Human relations play an important part in any business. Says Mr. Ladha, “We have survived our many ups and downs in the journey for which we owe it. We are proud to say that we feel responsible for the well-being of the people associated with us – our staff at the Stores and online division, our artisans and weavers across the country, the people working at our different units. We are also grateful to customers who have been loyal to us in these trying times.”

Despite the recent lockdowns when business had virtually come to a grinding halt Unnati’s skeletal online staff resumed at the earliest opportunity to take orders and schedule deliveries to see that the craftsmen had livelihoods. Thus, weavers and their families could eke out a decent existence throughout the lockout period. And our customers could get what they desired despite the restrictive conditions.

Issues that matter to Unnati:

Fast fashion is totally bereft of logic. Fashion keeps changing every now and then at an undesirable pace. In the mad desire to be up to date or keep ahead of others, it is also consumed fast. Quality and timelessness of designs suffer leading to piling up at landfills and polluting of water bodies.”

For instance, Zara launches 24 collections in a year. H&M launches 16. This seasonal fashion coupled with high volume manufacturing is the genesis of Seasonal Fast fashion which leads to the ever-increasing demand for the latest products among the FOMO-driven Millennial and Gen-Z generations.

Whereas Unnati works on the Mantra of Timeless fashion which is beyond the realm of seasons and thus a product created 10 years ago byUnnati is still in vogue

Unnati Silks also has a safe disposal system. We suggest our customers make other uses of the products that they buy from us when they no longer wear them. Handlooms with their interesting designs and appealing look make for good curtains, bedsheets, covers for pillows, and whatever other uses they can be put to. Our old stocks go to orphanages, women welfare homes located around Hyderabad.

Sustainability is a sound idea to persist in and we wholly support it. Unnati Silks has always had a leaning towards the use of biodegradable packing materials, minimum use of plastic covers of desired thickness, and the like.

Asked whether he would like to convey anything regarding the fate of Handlooms in the coming years, he said though the Govt. had shown interest in recent years and the institution of Handlooms Day did show intent, he felt much more had to be done for this unorganized sector which contributed so much to preserve India’s rich heritage.

He had this to say, “Sadly a sector that has limitless potential has neither received patronage nor push to the extent it deserves. I do hope for better times and a major thrust in this wonderful segment of the Textile industry that according to the Father of the Nation Gandhiji, was a way to achieve self-sufficiency for the fabric needs of the country and beyond if only thought was applied in the right direction.”

You can shop an extensive range of Indian handloom sarees online, fashionable and unique kurtas online, Indian handloom fabrics, beautiful handmade dupattas at https://www.unnatisilks.com/ delivered right at your door-step anywhere across the globe. Orders are dispatched within 24 hours. Priority shipping and Express Free shipping are available. Unnati offers extensive customization options like blouse stitching, salwar kameez stitching done by highly skilled tailors.

The Tea Shore Promises Premium Quality Tea Featuring a Blend of Taste and Health

The Tea Shore Promises Premium Quality Tea Featuring a Blend of Taste and Health

Neha Ranjan Promotes Health and Wellness Through Her Brand ‘The Tea Shore’

Most Indians cannot get through a day without having at least one cup of tea. Many, of course, end up having multiple cups of tea in a day. It, therefore, comes as no surprise that India happens to be the second-largest producer and consumer of tea. It is the most popular drink in India and one that most Indians can’t imagine their lives without. While there are many popular tea brands in the country, there are very few which have made an effort to serve premium quality tea to their consumers. To fill this void, young entrepreneur and beauty influencer Neha Ranjan launched ‘The Tea Shore’.

With an aim of offering tea connoisseurs premium quality tea made with the freshest and natural ingredients, Neha Ranjan’s The Tea Shore offers a variety of premium tea with healthy ingredients at affordable prices to give you a tasteful tea experience without the use of any additives, artificial flavours, or colours. Launched as an online tea store earlier this year, different varieties of tea products have already been listed on the website and several e-commerce marketplaces.

Talking about the idea behind The Tea Shore, founder Neha Ranjan shares, “Being a beauty influencer, I have been very conscious about the food or beverages I consume. Since I am a tea enthusiast, I cannot go without having a couple of cups a day. While I loved tea, what bothered me was the fact very few tea brands were offering healthy options to their consumers. Ones which had seemingly healthy ingredients tasted quite bland. I have studied the art and science behind different tea varieties closely. Therefore, I decided to come up with a brand offering different varieties of tea that would be healthy and tasteful at the same time. We have a wide variety of green tea blends, black tea, white tea, and 100% caffeine-free herbal tea. Our matcha is very popular among matcha lovers because of its finest grade from Uji, Japan.”

Apart from being a beauty influencer, Neha has a post-graduation degree in International Business & Sustainability from the Birla Institute of Management Technology, one of the most reputed business schools in the country. Her interest in fitness and knowledge of the business ecosystem proved to be useful when she decided to launch her own brand.

“I have worked as an HR manager in the past but I always knew that I was not meant for a 9-5 job. I had several business ideas running through my mind all the time and finally, I decided to launch a brand that would reflect my interest in beauty and wellness and test my business acumen. We are still in our early days but have received a large number of orders already. The response that we have received encourages us to work harder and make The Tea Shore one of the biggest brands in the F&B space in the country”, she says.

Whether it’s a business meeting in the office or a get-together with your friends, no occasion is complete in India without the presence of multiple cups of tea. Tea has been a part of our core lifestyle since generations. For Neha, tea represents a variety of things and that’s the reason she is proud to start her entrepreneurial journey with a tea brand.

Talking about her love for tea, she says, “For me, tea signifies many things. Apart from being a mood enhancer and a ‘wake-up alarm’ to me all these years, it has also worked wonderfully as an immunity enhancer, an energy booster, and a celebration drink. A warm cup of tea, in my opinion, helps in setting the tone for the day and keeps you energized as you have a cup or two more through the day.”

While one can see many tea varieties and other related products on the website of The Tea Shore, several more exciting products like dark chocolates, handmade scented candles, and gift packs shall be up for sale on the online store soon.

kPoint, India’s Leading AI powered Enterprise Video Platform, joins the AWS ISV Accelerate Program

India, December 20, 2021 – kPoint has announced today that it has joined the Amazon Web Services (AWS) Independent Software Vendor (ISV) Accelerate Program. The AWS ISV Accelerate Program is a co-sell program for AWS Partners who provide software solutions that run on or integrate with AWS. The program helps AWS Partners drive new business and accelerate sales cycles by connecting the participating ISVs with the AWS Sales organization.

As a member of the AWS ISV Accelerate Program, kPoint will now receive co-sell support and benefits to connect with AWS field sellers globally, bringing kPoint’s video-powered digital solutions to a wider market.

In order to transform business processes with video-driven digital experiences, businesses need a secure and scalable video solution that enables them to be more efficient and effective in such areas as Digital Marketing, Sales Enablement, Customer Experience, Learning and Development, Talent Acquisition, Employee Engagement, Knowledge Management, and Leadership Communications.

kPoint platform is conceptualized and built-in India for Indian as well as global enterprises to meet their asynchronous video-based communication, engagement, and education requirements. The video platform offers customized solutions and video content services to enhance its users’ digital initiatives through AI-driven video capabilities. The partnership between AWS Team and kPoint will lead to better results.

“kPoint has been critical to our digital initiatives. The videofication of our learning, communication, and knowledge management has brought immense value for our employees and stakeholders,” said Allwyn Dsilva, Associate Vice President, Human Resources at Tata Communications.

The feature-rich video content management capabilities of kPoint cater to a wide range of users – from small teams who need no-fuss hosting to global enterprises with complex integrations and performance guarantees. kPoint’s platform enables easy video creation, effective engagement, and insightful analytics. The platform is built to help manage external and internal-facing video content, for on-demand and live broadcast communication.

“We are excited to join the AWS ISV Accelerate Program. Today, video is a key form of communication, and businesses are using video for multiple purposes, including employee training and customer engagement. Through this collaboration with AWS, we hope that we can help more customers realize the benefits of using video to accelerate their digital transformation using kPoint’s intelligent video platform,” commented kPoint COO, Manish Sapariya.

“Organizational functions are constantly evolving and video as a medium to deliver this is here to stay. kPoint Technologies empowers customers across industries with their AI-Powered video platform that helps manage external and internal-facing video content. With kPoint joining the AWS ISV Accelerate (ISVA) Program – our global co-sell program for our strategic ISV partners – we have strengthened our solution portfolio to offer additional video platform choices to our customers that best suits their digital transformation needs. ISV Accelerate Program helps create a positive end-customer experience while driving new business for our ISV Partners,” said Jasjeet Singh, Head, Partner, and Alliances -India, Amazon Internet Services Private Limited.

About kPoint Technologies: kPoint offers a state-of-the-art customizable business video platform for easy creation, effective engagement, and insightful analytics. It offers both on-demand and live broadcast capabilities that are secure and scalable. For its platform users and partners, the company provides custom solutions and video content services. Headquartered in Pune, India, kPoint serves customers across the globe in industries spanning BFSI, IT, Automotive, and Pharma.

Learn more about kPoint at www.kpoint.com or follow us @ https://www.linkedin.com/company/kpoint-technologies on LinkedIn

Contact Us:

info@kpoint.com

abhijit.kulkarni@kpoint.com

Bajaj Allianz General Insurance launches ‘#Care4Hockey’ campaign

Bajaj Allianz General Insurance, one of the leading private general insurers in India today announced the launch of its ‘#Care4Hockey’ campaign.

The Company has associated with Rani Rampal, Indian Women’s Hockey Team Captain who is the face of this campaign. The thought behind this campaign is to elevate field Hockey’s recognition in our country and showcase how supporting a person to attain their goals can enable them to make a difference in society.

‘#Care4Hockey’ is a one of its kind campaign from the Company with a goal to support the development of Hockey in India from the grass-root level. Bajaj Allianz General Insurance associated with Rani Rampal – whose relentless determination, focus on her goals, and a never-give-up attitude along with the timely support she received, helped her stand where she is today. She is an inspiration to a generation of women who dare to achieve their dreams by defying all odds. Thus, resonating with the brand’s proposition that hard work, focus along with care, and support from those around you can help you reach your goal line.

Learning from Rani’s journey and the struggles of many like her, Bajaj Allianz General Insurance has gone one step ahead and has associated with One Thousand Hockey Legs, a flagship project of Delhi-based NGO – Hockey Citizen Group. As a part of this association, the Company will contribute towards supporting underprivileged children pursuing hockey in terms of coaching, nutrition, and equipment. With this campaign, the company hopes to support the development of hockey at the grassroots level, thus providing an opportunity for many, in making their mark in the world and become future role models of tomorrow.

Commenting on the occasion, Tapan Singhel, MD & CEO, Bajaj Allianz General Insurance said, “Bajaj Allianz General Insurance is a brand which resonates with care for people, passion to make a difference, and a spirit to lead the change. The ‘#Care4Hockey’ campaign is an attempt to take these brand values forward to support Hockey to not only make a mark in the world but to also encourage more people to pursue their passion for this sport thereby keeping Hockey alive in India. I’m sure that this campaign with the support from Rani Rampal and the One Thousand Hockey Legs project will help take this message to the last mile and will encourage people to follow their ambition, break records and create history for our country.”

Sharing her thoughts on the campaign, Rani Rampal, Indian Women’s Hockey Team Captain & Padma Shri Award winner said, “A word of encouragement and support from people around you plays a crucial role in helping you achieve your dreams. I’ve had my share of challenges to be where I’m today and I’m glad to be associated with a brand like Bajaj Allianz General Insurance which stands true to its philosophy of ‘Caringly yours’ by providing the much-needed support to Indian Hockey and helping aspirations of many come true. I believe that this will surely go a long way in inspiring people to pursue this sport in India.”

Commenting on the association, K. Arumugam, Founder, and CEO, Hockey Citizen Group said, “One Thousand Hockey Legs, which is a flagship project of our NGO, has been working relentlessly towards providing necessary support and opportunity to underprivileged children who aspire to play Hockey. I really appreciate Bajaj Allianz General Insurance for extending their support to empower these children whose enthusiasm to play Hockey will help this sport prosper in our country.”

Bajaj Allianz General Insurance through this campaign will continue towards the development of Hockey in India and encourage many to showcase the care and provide support to people pursuing their dreams.

Watch the campaign video here.

3 ways to increase your health insurance cover

There has been a huge surge in demand for Health Insurance Plans in the last few years and more since the global pandemic of covid-19, along with the ever-increasing lifestyle diseases and healthcare costs. A health insurance policy is the best alternative to ease the extra burden of medical expenses on your pocket and availing of medical treatments seamlessly.

A health insurance policy acts as a protection cover in case you or your family members get hospitalized in case of a medical emergency or treatment of an illness. Buying a health insurance plan safeguards you against the financial implications of medical costs in such times of certain or uncertain medical emergencies.

“You might think that your health insurance policy offers an adequate cover to meet the treatment expenses in medical emergencies, but it will not come as a surprise since we all witnessed in the past year that there is a chance you might run out of the sum insured. It becomes imperative in such situations to increase your sum insured and cover your treatment cost,” says Mr. Ravichandran N, Chief Technical Officer, Kotak General Insurance.

Thus, you may need to consider increasing your health cover to get adequate protection against completely unexpected medical emergencies and tackle the exorbitant treatment costs at private hospitals.

Take a look at the following 3 ways to increase your health insurance cover:

Buy a super top-up plan:

Increasing your health insurance cover by getting a super top-up plan can be highly beneficial. The super top-up plans are specially designed to provide extra coverage over a particular deductible, the amount that is borne by the policyholder by directly paying from their own pocket or via their basic health insurance plan. In case, there are multiple claims within a year and the policyholder has already exhausted the original sum insured then the super top-up plan pays the extra amount. The benefits of the plan include – Daycare treatment, in-patient treatment, pre-and post-hospitalization expenses, cumulative bonus, etc.

Increase sum insured while renewing policy: 

“You get a choice to increase your policy coverage, or the sum insured at the time of your policy renewal, which also provides you with an advantage, that your existing waiting period does not get extended or renewed with it, which could be the case for shifting or buying a new policy altogether”, explains Mr. Ravichandran N. Increasing your sum insured at the time of renewing your health insurance policy may help you get adequate coverage for better financial protection.

Buy a comprehensive family health policy:

A family health insurance policy is a type of health insurance plan that is bought for the whole family where the premium and the total sum insured is shared amongst all family members. Purchasing the family health insurance can be more beneficial than buying just an individual health insurance plan since one can obtain more medical coverage for various treatment expenses and medical needs by paying a single premium.

Adequate health coverage is crucial, as you may never know when a health emergency can strike you. If you are looking for additional sum-assured, or want to increase your health insurance coverage, opt for a top-up plan, or buy add-on insurance cover in case of an emergency.

Ravichandran N, is the Chief Technical Officer at Kotak General Insurance, and the views expressed in this article are the author’s personal views.

Pice Educare’s Attempt To Supply India Adequate Number Of Doctors

More than 10 years have passed and Pice Educare has been successful in moving close towards achieving its goal of supplying India with an adequate supply of doctors. As the doctor-patient ratio in India needs urgent attention, this organization helps correct this. The inadequacy of doctors in India is a serious issue. Pice Educare has a dream of solving this problem by producing more and more world-class physicians. To provide care and support to the people of India is a highly appreciable step. The members of Pice Educare have dedicated their sincere efforts to achieve this goal. In this process, Pice Educare has been considered the number 1 organization in the Education sector. Since 2010, the members have been assisting student admission in the top-ranked medical colleges. There is a brief account of the strenuous and remarkable journey of Pice Educare to serve India.

Helping The Healthcare Sector Improve

The people of India have great faith in the healthcare providers as the healthcare system in India is bold enough. Very few Indians go to the United States or the UK for medical treatment that too in case of rare illnesses. The majority of Indians are satisfied with the medical treatment available in India. But, in spite of this, there has always been a major issue- that is the inadequate number of doctors in India. That’s why the hospitals run out of beds and the OPDs are always congested with thousands of patients. Within a few years, there needs to be a large number of qualified doctors to serve the populated nation.

India’s population has reached 1,399,383,625 (as of Tuesday, December 7, 2021, according to the Worldometer elaboration of the latest United Nations data). The doctor-patient ratio in India is 1:1456 in 2020 which is against the ideal ratio of 1:1000 recommended by WHO. The government of India strives to adhere to the recommended doctor-patient ratio on or before 2024. This ratio can be corrected only if there are more and more qualified doctors. The motto of Pice Educare is to work for improving these records. Moreover, many students cannot afford the cost of studying MBBS due to a lack of funds. This organization has implemented many facilities that help aspirants to fulfill their dream. The fulfillment of their dreams will also fulfill the need of healthcare providers in the nation.

A New Start-up Preceded By A Decade Long Journey

Long 11 years have given this organization the opportunity to pursue its dream and create many milestones. As the journey of Pice has already crossed 11 years, it has in the way crossed many milestones. It has admitted more than 300 MBBS students and 1000+ students to other medical and paramedical courses. Moreover, The company has incorporated itself as a start-up (Startupindia) working in the Education Sector. As a start-up, it has new promises and milestones to achieve some of which have already been achieved. As a start-up, it has given great opportunities to its associates to grow and let others grow.

The Dream To Safeguard India With Qualified Doctors

The dream of making India a better place and safeguarding it with a sufficient number of qualified doctors had been conceived by the founder of Pice Educare, Mr. Basiruddin Shaikh (CEO and Managing Director). Mr. Basiruddin Shaikh has dedicated his life to serving the people of India by all means. He has realized the major issues related to healthcare and education in the ground most levels of India. He had always been working to improve education and healthcare for all. His attempts are reflected in the activities of Pice Educare and its various achievements.

The dream of Mr. Basiruddin Shaikh led to the establishment of the family called Pice Educare Pvt. Ltd. The members work day and night to make medical college admission easier for eligible and bright candidates. Apart from India, they assist student admission in foreign countries like Nepal, Bangladesh, the Philippines, Russia, Kyrgyzstan, Kazakhstan, and many others where the professor-student ratio adheres to the recommended level. But, in India, caused by the great population the ratio cannot adhere to the recommended levels. That’s why students want to study medical courses outside India if they are eligible for that. As these countries provide effective medical education, this is beneficial for Indian students to learn from the best institutes and serve India after returning. Every year almost 83000 students take admission to the MBBS course in the Indian medical colleges. So, eligible students who want to study medical courses can go for it in foreign countries and can pursue their dreams of serving India after returning.

Not only Allopathic, but India really is in need of efficient Homoeopathic, Naturopathic, Ayurvedic, and Veterinary Doctors. This organization has succeeded in fulfilling the dreams of many- the dream of becoming a doctor.

https://www.piceeducare.com/mbbs-in-bangladesh-admission-full-details/

MBBS In Nepal 2021-22 Full Details 

A Step Towards Success: Career Counselling Free Of Cost

Pice’s motto has always been to make education accessible to all has been their motto. They have realized that many students in spite of having the talent cannot pursue their dream. To address this issue, Pice has launched free career counseling sessions to uplift the youth of India. Building a career is building life also. Students from the remotest corners of India join career counseling sessions chaired by experienced counselors. Many students due to financial issues cannot attend the paid counseling sessions arranged by other organizations. To solve this inconvenience, Pice Educare has started providing online and offline free counseling sessions.

There are 558 medical colleges in India that offer 83275 MBBS seats. 289 medical colleges are under government management and 269 are private medical colleges. Many students get a chance to study medical courses here. But, still, students suffer from confusion. To solve this, Pice Educare promotes this free counseling session. There are more than 12.5 lakh doctors in India (in 2020) among which 3.71 lakh are specialists. Increasing this number is the main concern of Pice Educare.

Besides medical admission, it dedicatedly engages itself in social work and other charitable activities. Every year the members arrange blood donation camps along with other charitable activities. Book distribution among students is another important initiative. Medical students also get the basic books on Physiology, Anatomy, Pathology, etc as gifts from us. The organization has attained good fame in the education sector as it has managed to fulfill the dreams of a large number of students and parents. Moreover, gaining the confidence of the students is not a thing to be overlooked. As the students have been benefited similarly have the medical sector by getting the bright youngsters as qualified practitioners. The entire scenario of education needs to undergo major development and Pice Educare aims to do that through their constant efforts. With the great endeavor to change the educational and medical scenario of India Pice Educare looks forward to achieving more and more milestones.

Visit Pice Educare: https://www.piceeducare.com/blog/

YouTube: https://www.youtube.com/c/PiceEducare/videos

HackersEra: India’s First Vehicle Pentest Company

Automotive Penetration Testing is one of the most effective methods to uncover potential IT security gaps by attempting to penetrate the system.

HackersEra understands the need to predict and prevent scenarios of cyber threats that might be launched against vehicle interfaces, risking the lives of drivers, pedestrians, and damaging properties.

Automotive Penetration Testing is one of the most effective methods to uncover potential IT security gaps by attempting to penetrate the system.

Self-driven cars: The want of tomorrow; Vehicle cybersecurity: the need

With the automotive industry advancing towards autonomous driving, more and more cars are being connected to a backend system on the Internet. As a result, the security of automotive systems has become a crucial factor in the process of developing self-driving cars.

Increased vehicle connectivity and automation have led to IT security functions becoming an indispensable part of the in-vehicle network and its components. It all boils down to how safe is the ECU (Electronic Control Unit) and vehicle network really from unauthorized access and manipulation?

HackersEra: Providing Automotive Security in India

HackersEra believes that it is vitally essential for the automotive industry to make vehicle cybersecurity an organizational priority and take adequate measures towards it. HackersEra has emerged to be the first Indian company to provide Automotive Security in India.

Over the years, HackersEra has been successful in providing comprehensive solutions, facilitating overall security through their planned strategies for various assets of an organization.

The multitalented team with a strong vigour to provide automotive security plans to eliminate all the threats associated with it. In the last few years, the team has taken numerous leaps in this growing field of services in the cybersecurity field.

In the words of the CEO, Mr. Vikash Chaudhary, “By the time it’s too late, most companies might not be prepared to face a data breach. We, at HackersEra, aim to assist such companies and organizations with an all-inclusive solution towards strengthening cyberspace. Keeping that in mind, we have considered cybersecurity as a fundamental right of humans and we are determined to assist the global automotive ecosystem.”

We at HackersEra, aim to focus on the low levels of risk initially that can occur due to spoofing or tampering of the data sent to the vehicles’ sensors, thereby avoiding or putting a halt to major exploitations.

With proper awareness, ethical practice, and general alertness most people can eliminate the threats independently on a personal level. But that won’t be enough as some of the malicious actors have grown exceptional in technology and overcoming them is one of the challenges that the company aims to tackle.

Why do we need vehicle pentesting? No car manufacturer wants to face a cyber-attack directed at their vehicles.

The need to enable vehicle-to-internet communication and additional remote accessibility has significantly increased the attack surface of a modern car. Pentesting involves identifying and checking technical vulnerabilities. The targets of a hacker attack against a connected vehicle are as varied as the methods that can be used.

Pentesting is typically used to test individual ECUs, several ECUs in a network, or even complete vehicle platforms. If security gaps unexpectedly appear when the vehicle is in the field, key tests are missed, or new attack techniques emerge, pentesting comes in as the saviour.

Attack vectors are numerous, and it is almost impossible to grasp the whole potential a car can offer. Compromising systems, stealing confidential information, or influencing the availability of services are just a few examples.

Nevertheless, pentesting to the common tongue may still be a mystery that most electric car users are yet to unfold.

Softwares, embedded and integrated systems of today are directly interacting with the vehicle. As much as this has enhanced customer experience, it also increases system vulnerability.

Internet connectivity is now essential to the automotive ecosystem: over-the-air (OTA) software updates, cloud-backed services, and backend analytics rely on this “always-on” connectivity. Network interface technologies such as Bluetooth, GPS, and RF, etc., and most of the other applications that we access easily, sitting in our vehicle, make heavy utilization of the connectivity model, using various low-power protocols to facilitate our comfort.

Cybersecurity specialists place themselves in the role of the attacker and adopt their ways of thinking as well as their attack procedures, reliably identifying and checking technical vulnerabilities in order to derive targeted countermeasures.

It often starts at a later stage in the development process, when at least some of the functions essential for the test are complete. Unlike purely automated test procedures, pentesting includes an in-depth, customized examination of the system by a security expert under realistic conditions. The results are often decisive for the system’s marketability and approval for market launch in terms of IT security.

One of the highest growing services in the field, HackersEra, led by Mr. Vikash Chaudhary and his dynamic team aims to provide cybersecurity consulting services to clients globally and conceptualize, realize and lead technology-driven business transformation initiatives to completion.

Motion Education targets Rs 100 cr revenue this fiscal, plans a total of 100 centers in FY 2022-23

Motion Education Private Ltd, India’s leading Ed-Tech brand is all set to achieve over Rs 100 crores revenue in the current fiscal (FY 2021-22).

On its 15th Foundation Day, the founder announced the opening of at least 12 to 15 study centers this year in the northern region of the country and 35 to 40 new centres all over India in the coming financial year to bring the total to 100 and revenue to around Rs 300 crore.

Talking about the expansion plans, Nitin Vijay, Founder & Managing Director of Motion Education, said, “For this year, we are looking to open 12-15 study centers in the northern region. For next fiscal year to achieve Rs 300 cr revenue, we are looking to open centers in Hindi belt with less numbers in southern India. So, the target would be Rs 2-3 crore per center revenue apart from the Kota center. We will invest money in enhancing the systems so that we can scale, and increase academic quality.”

Motion Education has been working on digital transformation for the last seven years that helped it to marginalize the impact of the COVID-19 crisis. As per the announcement, Motion Education (Kota) is going to garner Rs 65 crores by March 2022 and Rs 35-40 crores of business is expected from 41 centers across the country. Also, from 8459 admissions till October 2020 to 11209 new admissions till October 2021, students’ strength increased at the rate of 32 per cent in the current season, which has significantly bolstered the company’s growth.

Last year, (2020-21) company’s total revenue was Rs 50 crores. The first quarter’s earnings were Rs 27 crores and the second quarter’s earnings were Rs 10 crores while the last two quarters could generate only Rs 13 crores.

“The COVID-19 crisis hit revenue of the industry. However, we swiftly adapted to the Ed-Tech and students enthusiastically welcome the change. Thereby we made up our revenue by increasing the number of students by 32 per cent. Based on this trend, we are expecting Rs 65 crores revenue (excluding 41 centers) in the current fiscal with 15-20 per cent profit. Also, by the end of next fiscal, we want to have at least 100 business centres pan India,” said Vijay.

“The Coaching Industry has now been passing through a transition phase. Institutions are trying to convince students that they have to shift from their traditional way of teaching to an innovative way of learning. Motion Education is ahead of the competition with its innovative solutions. We are investing heavily in technology so that we can ensure a customized learning experience for every student. Technologies such as AI and ML and innovative Data Pattern Analysis tools are very effective in their overall assessment. These innovations help us develop bespoke study material depending on one’s strengths and weaknesses,” added Nitin Vijay.

In response to the consistently growing students’ strength, Motion Education inaugurated its new building “Daksh” situated at Dadabari, Kota. Spread over 50, 000 sqft, the multi-storeyed building is well-equipped with all the modern facilities of quality infrastructure to impart efficacious educational solutions.

Achchi Khabar: Digital Good News platform launched by Senior Journalist and News Anchor Richha Jain Kalra

Achchi Khabar is a new, one-of-its kind, digital good news platform that is making waves with its debut.

It is centred on the idea of positive, happy, inspiring news that inspire and ignite hope and makes one feel good. This news initiative has received tremendous response from viewers who have been tired of negative and depressing news these days.

Richha Jain Kalra, is the Founder-Editor of Achchi Khabar. Richha has been a leading and very credible news anchor on national television for over 18 years. She is a seasoned editor who has delivered excellent shows and news content in the last two decades. Anupam Shrivastava, is the Co-founder and Executive Editor, Content at Achchi Khabar. He has a wealth of experience in news content in the popular news channels in the last 18 years.

“Achchi Khabar is a passion-driven venture where the idea is to spread positivity and bring news that makes a difference in people’s lives and helps them get inspired”, says Richha Jain Kalra, Founder-Editor of Achchi Khabar.

Achchi Khabar is a social initiative where we want to bringe a change in news consumption. News is not always negative. It can be a medium of inspiration and spreading goodness”, says Anupam Shrivastava, Executive Editor, Content, Achchi KhabarAchchi Khabar has made a great start by becoming the media partner of United Nations Global Compact Network India for the Global Best Innovative HR and Sustainability Practices Championship 2021, in its maiden association.

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J9 .com takes Fantasy Cricket to the next level in India

Betting behemoth J9.com is taking cricket to the next level in India with its fantasy cricket betting platform. The betting firm has since made an entry into the country. It promised to make the betting experience immersive and engaging and has continued to deliver on that promise. 

It has emerged as one of the most popular online betting websites in india. J9.com allows Indian users to play games with cryptocurrencies, a measure that opens up the betting world to crypto-enthusiasts and allows them to set up betting accounts in bringing Fantasy Cricket to the Indian market. It is building on the already existing love of the game in the country to endear bettors to the beautiful game, similarly, the outfit offers an unmatchable immersive experience to its users.  

The online sports betting company recently signed a multi-year sponsorship deal agreement with the International Basketball Federation (FIBA) to power mobile sports and fantasy betting across the globe. As part of the agreement between FIBA and Infront, J9 will receive strategic commercial rights across all FIBA competitions. The agreement and signing ceremony, held at the Headquarters of the International Basketball Federation in Geneva, Switzerland was brokered by FIBA Marketing.

During the signing, J9 Ambassador, former Argentine International, Gabriel Batistuta expressing his excitement on the deal, said “It is such a privilege to be signing this important partnership that will advance the cause of both organizations and will enable the J9 family to go global as the FIBA brand travels the world.” 

The FIBA trophy will tour the globe with the J9 Branding conspicuous, while the J9 team will be working together with FIBA to bring the charm of basketball to fans in cities across the world with a mix of forward-thinking and innovative strategies.  

J9.com also allows punters to bet on the J9 fantasy cricket as well as other cricket formats like the 9 Wickets amidst other fantasy cricket formats. The betting outfit has now reached a benchmark in taking the game of fantasy cricket to the next level in the most populous nation in the world and is committed to making the experience a better one for its teeming customers in India.

About J9 

J9.com is a principal betting company that has always been keen on going global. Committed to the tenets that betting should be fun and responsible, it provides a plethora of games and fantasy matchups to its users.  The bookmaking company is also cryptocurrency-friendly, being one of the very first to embrace the forward-thinking world of finance as embodied by cryptocurrencies. The company has over 5 million users and keeps growing every day, spreading to different parts of the world.