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Biofactor Biologicals Launches “BIOLMIN Kit” — India’s First Integrated Soil-to-Yield Biological Nutrition Programme

Biofactor Biologicals Launches “BIOLMIN Kit” — India’s First Integrated Soil-to-Yield Biological Nutrition Programme

New Delhi [India], December 24: Biofactor Biologicals (Biofac Inputs Pvt. Ltd.), a pioneer in agri-biological innovations, today announced the national launch of its flagship solution — the BIOLMIN Kit, India’s first integrated Soil-to-Yield biological nutrition programme. Designed to restore soil vitality, enhance crop performance, and improve farmer profitability, BIOLMIN Kit marks a decisive shift toward science-led, sustainable agriculture.

Developed after more than a decade of intensive research and large-scale field validation, BIOLMIN Kit addresses two of Indian agriculture’s most pressing challenges: progressive soil nutrient depletion and escalating input costs.

A Science-Backed Response to India’s Soil Health Challenge

National soil surveys indicate that nearly 60% of Indian soils are deficient in one or more essential nutrients, leading to declining crop response and inefficient fertilizer use. Conventional fertilizer-centric practices often overlook soil biology — the very engine that governs nutrient availability and plant resilience.

BIOLMIN Kit offers a complete biological nutrition framework that works with natural soil processes, rather than against them.

“Farmers today are battling climate uncertainty, soil fatigue, and rising cultivation costs,” said Dr. L. N. Reddy, Founder & Chief Scientific Advisor, Biofactor.

“BIOLMIN Kit is the outcome of 15 years of research in microbial sciences and field agronomy. It strengthens soil biology so crops can access nutrients more efficiently and sustainably.”

What Makes BIOLMIN Kit Distinct

BIOLMIN Kit integrates four complementary biological actions into a single, easy-to-adopt programme:

  • Nitrogen-Fixing Microbes – Enhance natural nitrogen availability and reduce dependency on synthetic nitrogen
  • Phosphorus-Solubilizing Microorganisms – Improve root development and phosphorus uptake from fixed soil pools
  • Potash-Mobilizing Bacteria – Support flowering, fruiting, and stress tolerance
  • Micronutrient Enrichment – Strengthen enzymatic activity, photosynthesis, and overall plant metabolism

Together, these components establish a self-reinforcing, bio-intelligent soil ecosystem that continues to deliver benefits well beyond the application window.

Proven Field Impact

Farmers across Telangana, Andhra Pradesh, Maharashtra, and Karnataka who adopted BIOLMIN Kit have reported:

  • Vigorous and uniform crop growth
  • Reduced dependence on chemical fertilizers
  • Improved yield and produce quality
  • Enhanced soil organic carbon and root health
  • Lower overall cost of cultivation

Advancing Precision & Sustainable Agriculture

The launch of BIOLMIN Kit reinforces Biofactor’s long-standing philosophy:

“Agriculture without waste. Agriculture without stress. Agriculture with intelligence.”

“BIOLMIN is not merely a product; it is a precision-guided nutrition programme for modern farming,” said Dr. LN Reddy Founder & CEO, Biofactor Biologicals.

“Our goal is to equip farmers with soil-friendly, high-impact technologies that deliver visible results from the very first season.”

Farmer Education & Outreach Initiative

To support effective adoption, Biofactor is simultaneously rolling out a nationwide Farmer Awareness & Capacity-Building Programme, including:

  • Village-level field demonstrations
  • Farmer training camps
  • Digital advisory videos in regional languages
  • Soil biology awareness drives
  • Dealer and retailer technical workshops

This initiative aims to deepen farmer understanding of biological nutrition and its role in long-term soil and crop health.

Availability

The BIOLMIN Kit is now available through Biofactor’s authorized dealer network across:

Telangana, Andhra Pradesh, Karnataka, Maharashtra, Tamil Nadu, Chhattisgarh, and Madhya Pradesh, with pan-India expansion planned in the coming months.

For more information, visit: https://www.biofactor.in

About Biofactor Biologicals

Biofactor Biologicals (Biofac Inputs Pvt. Ltd.) is one of India’s leading innovators in agri-biological solutions, specializing in biofertilizers, microbial consortia, nano-nutrients, and sustainable crop care technologies. Founded in 2014, Biofactor operates across 11 Indian states, supported by 9 patents and 32 proprietary microbial strains developed through advanced R&D. The company is committed to restoring soil health, improving farm economics, and advancing precision-driven, eco-friendly agriculture. Biofactor biologicals are also in to Aqua, Poultry and Ruminants.

Media Contact:

Biofactor Biologicals

Email- info@biofactor.in

Website: https://www.biofactor.in

Silver Denims Launches in Mumbai With Paris Designed Jewellery, 1 Hour Delivery and Exclusive Limited Collections

Silver Denims Launches in Mumbai With Paris Designed Jewellery, 1 Hour Delivery and Exclusive Limited Collections

Mumbai, India, 2025: Silver Denims has officially launched in Mumbai with a fresh take on modern jewellery shopping. The brand brings Paris designed craftsmanship, Indian artistry and a one hour delivery promise together on a platform made for the new generation of jewellery buyers. Customers can explore the full range at silverdenims.com, where the brand presents a mix of minimal, premium and everyday wearable pieces created for people who appreciate design that feels global and still carries local warmth.

Silver Denims is co founded by Paris born designer Maris Levine, who recognised that many Indian shoppers were searching for jewellery that looked international while still remaining affordable and practical. Maris partnered with an Indian co founder to create a brand that merges European design language with India’s rich jewellery traditions. This approach gives Silver Denims a personality that feels fresh and familiar at the same time. The overall design direction is led by Maison Luvine, a Paris based creative studio known for clean, artistic and timeless visual language. Their influence shapes the brand’s identity across every collection.

One of the most important highlights of the launch is the one hour delivery service in Mumbai. Silver Denims has introduced a level of convenience that is uncommon in jewellery retail. Shoppers can place an order on silverdenims.com and have their jewellery delivered at their doorstep within an hour. This is particularly helpful for last minute gifting, event styling, celebrations or any situation where someone wants premium jewellery without waiting several days for shipping. The brand aims to make the shopping experience smooth, fast and friendly.

Silver Denims has entered the market with a set of exclusive limited collections, each produced in controlled quantities. This ensures that every design feels special and rare. Customers can buy jewellery that is not available in mass numbers, which helps them maintain individuality and personal style. The brand story behind this design philosophy is explained in detail on their blog at silverdenims.com/blogs/news/silver-denims-a-new-jewellery-startup-redefining-everyday-luxury, where readers can understand the idea of everyday luxury and why Silver Denims focuses on limited pieces.

Each collection reflects a balanced fusion of Parisian design and Indian craftsmanship. The jewellery features clean silhouettes, soft contours and modern textures that work well with both traditional outfits and contemporary clothing. The team focuses heavily on comfort so people can use the pieces daily without feeling overdressed. The craftsmanship narrative and the blend of Paris-inspired design with Indian techniques is further described at silverdenims.com/blogs/news/paris-design-meets-indian-craftsmanship-at-silver-denims, which highlights how the brand brings two worlds together.

With the Mumbai launch, Silver Denims hopes to change the way young India shops for jewellery. The brand targets customers who want something premium but still reachable, who want exclusivity without the complexity of high luxury, and who value convenience without compromising on design. The combination of Paris influenced aesthetics, limited collections and a one hour delivery model positions Silver Denims as a strong player in India’s growing affordable luxury segment.

The brand plans to expand the fast delivery model to more metro cities. Silver Denims also intends to introduce new collections throughout the year, keeping the catalogue fresh and aligned with global trends. The long term goal is to create a jewellery experience that remains simple, stylish and accessible through silverdenims.com while still celebrating craftsmanship and individuality.

For media enquiries:
Silver Denims Team
Email: hey@silverdenims.com

Dehradun-born Founder from Army Family Launches “Karakbit: Safe AI for Kids” to Reinvent How Children Learn in an AI-Driven World

Dehradun-born Founder from Army Family Launches “Karakbit: Safe AI for Kids” to Reinvent How Children Learn in an AI-Driven World

From Army schools and a Garhwal village legacy to India’s next-generation AI classroom, Arun Singh Panwar builds a safe, powerful AI companion for every child.

[Dehradun / Tehri Garhwal / Delhi, December 22, 2025] – Karakbit Pvt. Ltd., an EdTech startup founded by Arun Singh Panwar, today announced the launch of Karakbit: Safe AI for Kids, an AI-powered learning app that helps children read better, finish homework, ask questions freely, and explore creativity—within a safe, age-appropriate digital environment. Born in Dehradun to an ex-Army personnel family with roots in Bangdwara (Tehri Garhwal) and educated in Kendriya Vidyalaya and Army schools, Arun now channels discipline, service, and rural connection into building future-ready AI education for Indian children.

Arun spent years designing learning experiences and visual content before starting Karakbit after seeing how outdated traditional education felt in a fast-changing digital world. “Kids are still pushed to memorise, while the world they are entering is AI-driven,” he observed, noting that AI and digital skills are often introduced too late, creativity is sidelined, and children are rarely taught how to think, only what to think. Karakbit was built to close this gap and bring AI-powered learning tools into the hands of children much earlier.

“Karakbit is about preparing a generation that does not just learn but builds,” said Arun Singh Panwar, Founder & CEO, Karakbit. “Coming from an Army background and a Garhwal village, I wanted to make sure children—from villages, cantonment towns, and cities—get early, safe exposure to AI so they grow with confidence instead of confusion.”

Karakbit: Safe AI for Kids offers a set of features designed specifically for school-going children and their parents:

  • Reading Assistance: Children can simply scan any textbook page and get clear explanations of concepts in their native language, including Hindi, English, Tamil, and Telugu.
  • Homework Help: Kids and parents can scan any question or written answer to receive instant solutions, corrections, and guidance at home.
  • Ask Me Anything: Children can ask doubts freely and receive well-explained, age-appropriate answers inside a safe learning environment instead of an open internet search.
  • Drawing Magic: Kids’ simple drawings can be transformed into engaging 2D, 3D, Ghibli-style, or Minecraft-style artworks, helping them see their ideas come alive visually and creatively.
  • Communication Skills: Guided AI support helps children express themselves more clearly, think broadly, and gain confidence in how they speak and write.
  • AI Skills & Training (Coming Soon): Planned modules will equip children with foundational AI knowledge to support long-term growth and adaptability in an AI-first world.

“The world our kids are stepping into is shaped by AI, and digital literacy is becoming as important as reading,” Arun added. “If we wait until college, it is already too late. Karakbit is our step towards making India’s children ready for a developed India by 2047.”

Karakbit: Safe AI for Kids is designed for Android devices and is ideal for students who need structured, safe AI support for studies, creativity, and core skills. Schools, educators, and parents in Uttarakhand and across India are invited to collaborate on pilots, classroom integrations, and community programs.

About Karakbit Pvt. Ltd. 

Karakbit Pvt. Ltd. is a Delhi-based EdTech startup founded by Arun Singh Panwar, a Dehradun-born founder from an ex-Army family with roots in Bangdwara, Tehri Garhwal, and a background in Edtech and visual storytelling. Karakbit’s mission is to build the safest, most empowering AI learning experiences for children, helping them stop memorising and start exploring in an AI-driven world.

Media Contact:
Karakbit Pvt. Ltd.
Email: arun@karakbit.com
Phone: 9599336807
Location: Delhi

Dr. Gautam Das founder of Daradia: The Pain Clinic, Kolkata Conferred Dr. M. J. Joshi – IMA Bhushan Award at MULTICON 2025

Dr. Gautam Das founder of Daradia: The Pain Clinic, Kolkata Conferred Dr. M. J. Joshi – IMA Bhushan Award at MULTICON 2025

Pune (Maharashtra) [India], December 20: Dr. Gautam Das, one of India’s pioneering pain physicians and founder of Daradia: The Pain Clinic, Kolkata, was conferred the Dr. M. J. Joshi – IMA Bhushan Award by Indian Medical Association (IMA), Pune, during MULTICON 2025 held on 7 December.

The prestigious oration and award were instituted in 2014 by Dr. Madhuri Lokapur and her family in memory of her father, Dr. M. J. Joshi, a gifted surgeon, revered teacher, and noted philanthropist. The award honours medical professionals who have made sustained and meaningful contributions to clinical excellence, education, and service to society.

Dr. Das delivered the Dr. M. J. Joshi Oration at MULTICON 2025, highlighting the evolution of pain medicine in India, the growing importance of evidence-based interventional techniques, and the role of structured education in improving patient outcomes. His work spans clinical innovation, original research published in peer-reviewed journals, and large-scale physician training initiatives.

Over the past two decades, Dr. Das has been instrumental in advancing the practice of interventional pain management in India. Through Daradia: The Pain Clinic, he established one of the country’s advanced centres dedicated exclusively to pain management. The clinic has received multiple recognitions for clinical excellence, education, and innovation.

In addition to clinical work, Dr. Das has played a significant role in medical education. He has trained more than 3,000 pain physicians through structured online and offline courses, fellowships, cadaveric workshops, and hands-on training programs, contributing to capacity building in pain medicine across India and internationally.

Speaking on the occasion, Dr. Das expressed his gratitude for the honour and reflected on its significance:

“It is deeply humbling to receive an award associated with the legacy of Dr. M. J. Joshi, whose life represented the highest values of our profession—commitment to patients, excellence in teaching, and service to society. I am grateful to Dr. Madhuri Lokapur and her family, and to IMA Pune, for this recognition. Such moments reaffirm one’s responsibility to continue contributing meaningfully to medicine and education.”

Dr. Madhuri Lokapur, while introducing the oration, recalled her father’s dedication to teaching and philanthropy, and noted that the award seeks to honour physicians who embody those ideals through their professional journey.

The Dr. M. J. Joshi – IMA Bhushan Award is regarded as one of IMA Pune’s most respected academic recognitions, celebrating not only professional achievements but also long-term impact on medical education and patient care.

Read More: https://daradia.com/ima-bhushan-award/

About Dr. Gautam Das

Dr. Gautam Das is a senior pain physician, educator, and researcher, and the Founder of Daradia: The Pain Clinic, Kolkata. He is known for his work in interventional pain management, regenerative therapies, and pain education. Dr. Das has authored multiple peer-reviewed publications and has been actively involved in training physicians through national and international educational initiatives.

About Daradia: The Pain Clinic

Daradia: The Pain Clinic is a specialised centre in Kolkata dedicated to comprehensive pain management, education, and research. The institution is recognised for its contributions to clinical pain care, physician training programs, and academic initiatives in pain medicine.

Media Contact: Sanjib Paul (+919163730004)

Email: info@daradia.com, Website: www.daradia.com

Manish Shetty: 18 Years of Building Exceptional Brands and Preserving Bengaluru’s Iyengar Bakery Legacy in Mumbai

Manish Shetty: 18 Years of Building Exceptional Brands and Preserving Bengaluru’s Iyengar Bakery Legacy in Mumbai

Mumbai, December 17, 2025 – In the heart of Andheri West, Mumbai, entrepreneur Manish Shetty has been crafting a multifaceted legacy for over 18 years, blending traditional flavors with innovative business ventures. Through his official website https://manishshetty.in, Shetty showcases his portfolio of exceptional brands across hospitality, catering, real estate, and business consulting – all rooted in a commitment to excellence and client satisfaction.

At the core of his journey is Shree Ganesh Iyengars Bakery & Restaurant, a cornerstone brand under the SGIBR umbrella, where Shetty has dedicated 18 years to bringing authentic Bengaluru-style Iyengar bakery traditions to Mumbai’s discerning food lovers. zomato.com, justdial.com

The Iyengar bakery heritage dates back to 1898 in Karnataka’s Hassan region, where community families pioneered iconic baked goods emphasizing freshness, hygiene, and health. Classics like spicy khara biscuits, sweet honey cakes, coconut-filled dilpasand, crisp rusks, and masala buns became Bengaluru staples – a nostalgia that many in Mumbai crave.

Since 2007, Manish Shetty has faithfully recreated this experience at his Veera Desai Road outlet. Open daily from 7:30 AM to 11:30 PM, Shree Ganesh Iyengars serves as an all-day dining destination, offering not only bakery favorites but also South Indian fast foods, refreshing juices, and creamy milkshakes. “Quality and authenticity are at the heart of everything we do,” reflects Shetty’s vision, prominently featured on https://manishshetty.in.

The website highlights his broader entrepreneurial spirit, boasting 15+ years of excellence, over 500 happy clients, 120+ successful projects, and four active brands. SGIBR stands for “Strategic Growth & Innovation in Business Relations,” encompassing the bakery’s operations alongside expanded services in premium catering for weddings and corporate events, hospitality experiences, and even real estate ventures.

Visitors to https://manishshetty.in can explore “Our Visual Journey” through web stories and videos, including “Kitchen Chronicles,” “The Art of Catering,” “Hygiene & Safety Standards,” and the “Founder’s Vision: Building a Legacy.” These glimpses reveal the behind-the-scenes passion – from fresh daily baking to handling large-scale events serving 500+ guests with impeccable service.

Under Shetty’s leadership, the bakery counter brims with visual delights: piles of khara biscuits, honey-drizzled cakes, and savory snacks prepared with traditional recipes. Patrons rave about the consistent quality, hygienic environment, and value, making it a go-to spot for families, professionals, and celebrities in Andheri West.

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youtube.com, facebook.com

What distinguishes Manish Shetty’s approach is his expansion beyond the bakery counter. The catering arm delivers “Event Magic” for every occasion, while hospitality ventures create memorable experiences. This diversified portfolio, detailed on https://manishshetty.in, positions him as a visionary building foundations for the future.

In a city buzzing with food trends, Shetty proves that timeless traditions, nurtured with innovation and dedication, endure. His 18-year milestone with Shree Ganesh Iyengars not only satisfies Mumbai’s craving for genuine Bengaluru flavors but also inspires through a broader legacy of brand-building excellence.

For collaborations or to explore his journey, visit https://manishshetty.in and connect via the integrated social media links. Whether it’s a quick khara bun bite or planning a grand event, Manish Shetty’s brands deliver joy, one exceptional experience at a time.

SKIPS School of Business Sets Benchmark in Placements – Recognized by The Times of India for Excellence

SKIPS School of Business Sets Benchmark in Placements – Recognized by The Times of India for Excellence

Ahmedabad, Gujarat: SKIPS School of Business, one of Ahmedabad’s most reputed management institutes, has once again proven its excellence by being recognized by The Times of India for its outstanding placement record over the years. This repeated recognition highlights SKIPS’s strong industry linkages, career-focused learning environment, and dedication to ensuring the success of every student.

A Legacy of Excellence

For over 40 years, SKIPS (St. Kabir Institute of Professional Studies) has been shaping the careers of young management aspirants. Known for its quality education, industry-driven curriculum, and personalized mentorship, the institute has built a solid reputation among top business schools in Gujarat.

What sets SKIPS apart is its consistent effort to bridge the gap between academic learning and real-world business practices. Its programs are designed to help students become confident, job-ready professionals who can lead in today’s fast-changing corporate world.

Awarded for Outstanding Placements

The Times of India recognition for Best Placement Record is not a one-time achievement but a result of SKIPS’s continued excellence. The institute has been honored multiple times, placing it among the most consistent performers in placement outcomes across Western India.

The awards were based on various parameters, including the number of companies visiting campus, average salary packages, placement percentage, and employer feedback. SKIPS emerged as one of the top institutes in all these categories, thanks to its robust placement cell, corporate tie-ups, and career development programs that focus on employability skills.

Strong Corporate Network and Placement Success

SKIPS has built an impressive network of over 750+ companies across sectors such as Banking, Finance, IT, FMCG, Consulting, Manufacturing, and Startups. These companies regularly participate in SKIPS’s placement drives, internships, and guest lectures, offering students valuable industry exposure.

Each year, students receive offers from leading organizations with competitive salary packages. The institute provides 100% placement assistance, and its alumni are now working with some of the most respected brands in India and abroad.

The placement cell at SKIPS not only focuses on final placements but also ensures that students gain hands-on experience through internships, live projects, and corporate training sessions. This continuous exposure to industry practices helps students build confidence and clarity about their career paths.

Here’s a look at some of the companies that hire from SKIPS:

  • FMCG / Retail: Coca-Cola, Britannia, ITC, Nestlé, Colgate-Palmolive
  • Banking: Federal Bank, HDFC Bank, Axis Bank, Kotak Mahindra Bank
  • Manufacturing: CERA, Asian Paints, Berger Paints, MRF Tyres
  • Finance (NBFC): ICICI, S&P Global, SBI Mutual Funds
  • E-Commerce: Naukri.com, Flipkart, Swiggy
  • Consultancy: Tech Mahindra, TCS, Mott MacDonald
  • Pharma: Zydus Cadila, Intas, Glenmark
  • Telecom & Media: Radio Mirchi, The Times of India, Divya Bhaskar

Industry-Integrated Learning Approach

One of the biggest reasons behind SKIPS’s placement success is its industry-integrated curriculum. Both MBA and PGDM programs are designed to blend academic concepts with real-world applications. The curriculum is regularly updated with input from industry experts, corporate partners, and alumni to keep it relevant in today’s business environment.

Students at SKIPS learn through case studies, simulations, industry visits, and corporate mentorship. Faculty members include experienced professionals and academicians from IIMs and top business schools who bring a mix of theory and practice into the classroom.

The institute emphasizes developing not just business knowledge but also key soft skills such as leadership, communication, problem-solving, and teamwork, which are highly valued by employers.

Leadership Speak

Talking about the recognition, the Director of SKIPS School of Business shared:

“We are proud to be recognized by The Times of India for our consistent placement performance. This achievement reflects our commitment to quality education and career success. At SKIPS, we believe in preparing students not just for their first job but for a lifetime of professional growth. Our strong corporate relations, dedicated faculty, and student-focused approach have helped us build a legacy of trust and results.”

Student Success Stories

The true reflection of SKIPS’s excellence lies in its students. Over the years, thousands of graduates have started successful careers across diverse industries. Many have gone on to become entrepreneurs, managers, and leaders in reputed organizations.

Students often highlight how SKIPS helped them develop both personally and professionally. Through mock interviews, personality development workshops, and one-on-one mentoring, they gained the confidence to perform well in recruitment processes and in their careers afterward.

A Part of SKIPS University

Building on its success, SKIPS School of Business has now become part of SKIPS University, one of the top private universities in Ahmedabad, Gujarat.
SKIPS University continues the same legacy of excellence while expanding into new-age programs such as BBA, BCA, B.Tech, and MSc IT, along with postgraduate programs like MBA and PGDM.

The university focuses on providing globally recognized education, modern infrastructure, and international collaborations that prepare students for a rapidly evolving world.

The Vision Ahead

With a clear mission to create future-ready professionals, SKIPS continues to evolve with changing industry needs. The institute is investing in AI-driven learning tools, global partnerships, entrepreneurship incubation, and corporate research projects to ensure its students stay ahead of the curve.

SKIPS’s vision is simple — to remain a trusted destination for quality management education and to empower young minds with knowledge, skills, and values that make them successful leaders.

Conclusion

The recognition from The Times of India for the ‘Best Placement Record’ stands as a strong validation of SKIPS School of Business’s commitment to academic and career excellence. Through its robust placement network, industry-oriented teaching, and focus on holistic development, SKIPS has firmly established itself as one of the top business schools in Ahmedabad and Gujarat.

For students aspiring to build a successful management career, SKIPS offers the perfect combination of quality education, hands-on learning, and assured career support.

Admissions Open for 2026–28

Programs Offered: MBA/PGDM
Institute: SKIPS School of Business
Website: www.skips.in | www.skipsuniversity.edu.in
Contact: +91 9998991545

New Data for Delhi: Reusable Mask Cuts Toxic Diesel Soot by 71% in Real-World Commute Study

New Data for Delhi: Reusable Mask Cuts Toxic Diesel Soot by 71% in Real-World Commute Study

Delhi/Mumbai/Bengaluru: As the capital’s AQI again breaches the ‘Severe’ 400+ mark, a new study provides concrete data for millions seeking protection. Research from Queen Mary University of London, simulating Indian urban traffic, finds the reusable Totobobo mask reduces exposure to harmful black carbon (diesel soot) by an average of 71%—significantly outperforming other common masks.

KEY DATA FOR INDIAN CONTEXT:

  • 71% Average Reduction: In roadside tests alongside buses and trucks, Totobobo filtered 71% of black carbon, a key toxin in Delhi/Bengaluru’s air linked to heart and lung disease. [Study Link]
  • Superior Fit, Proven Protection: A separate peer-reviewed study from Hong Kong Prince of Wales Hospital confirmed the Totobobo mask is 75% more likely to fit a user than a typical N95 mask, directly addressing the #1 cause of protection failure in real-world use. [Study Link]
  • The Visual Proof: In AQI 400+ conditions, the white filters turn grey within hours, visually capturing the PM2.5 and soot otherwise inhaled.
  • An Investment That Lasts: The reusable mask is built for years of use. With affordable filter replacements, its cost-per-use becomes unbeatable versus weekly
  • User-Endorsed Comfort: The customizable fit eliminates glasses fogging and eases breathing during hour-long commutes—critical for adoption in India’s humid climate.

Why This Study Matters for Indian Cities:

The Queen Mary University research, conducted in heavy London traffic, was a direct proxy for commutes in heavy traffic pollution such as Delhi NCR, Bengaluru, and Mumbai. “Many masks perform well in labs, but real-world fit-performance is not clear.” notes the study lead. For Indian commuters—on bikes, autos, or walking—real-world performance is paramount, the fit-factor conclusively validated by the Hong Kong study.

The “Fit Factor” Solved for Indian Faces:

The mask features a unique moldable and trimmable transparent shell that users can custom-fit, eliminating gaps around the nose and cheeks that plague standard disposables. This directly tackles the flaw reported by most Indian users of disposable N95s, turning a public health recommendation into a practical, wearable solution.

Long-Term Real-World Use in Delhi

In addition to controlled studies, long-term user experience offers insight into durability under Indian conditions.

Mohit, a resident of New Delhi, reports using the same reusable mask design continuously for over ten years, across multiple severe pollution seasons. In a publicly available video testimonial, he describes consistent fit, sustained comfort, and continued usability during daily exposure to traffic pollution.

While individual experiences do not replace clinical evidence, long-term use cases highlight the importance of durability and sustained performance when pollution exposure is recurrent rather than episodic.

Public Health Context

While reducing pollution at the source remains essential, experts emphasize that exposure-reduction measures can play a meaningful role in protecting vulnerable populations, including children, older adults, outdoor workers, and individuals with asthma or chronic respiratory conditions.

With disposable masks requiring frequent replacement and generating significant plastic waste during pollution seasons, reusable alternatives are increasingly being examined as part of broader risk-reduction strategies in polluted urban environments.

About the Studies

Media Contact:

Francis Chu | Founder francis@totobobo.com | Website

World’s First Comprehensive KPI Gamification Software Launched in Coimbatore

World’s First Comprehensive KPI Gamification Software Launched in Coimbatore

Coimbatore, Tamil Nadu | December 12, 2025: In a landmark moment for the global business and performance-management ecosystem, KPI Gamification — the world’s first comprehensive workplace gamification platform — was officially launched on December 11, 2025, at Hotel Taj Vivanta, Coimbatore. The grand launch marked the culmination of nearly a decade of research, experimentation, and hands-on business transformation led by James Vineeth, Founder and CEO, widely recognised as the “Godfather of KPI Gamification.”

The launch event witnessed over 170+ participants representing 90+ companies, including business owners, CXOs, HR leaders, and managers from across industries. The audience experienced a live demonstration of how KPI Gamification transforms traditional performance tracking into an engaging, transparent, and results-driven workplace culture.

A Visionary Platform for the Modern Workplace

KPI Gamification is a revolutionary workplace platform designed to reward, recognise, engage, and retain talent through structured performance systems powered by gamification. The concept of KPI Gamification was first coined by James Vineeth, making this platform a pioneering global innovation in the performance-management space.

Unlike conventional tools that track isolated metrics such as attendance, tasks, or KPIs independently, KPI Gamification integrates all critical performance metrics into a single, unified system, ensuring complete visibility, accountability, and continuous improvement.

The platform empowers organisations to create a high-performance culture by aligning individual goals, team goals, and company objectives through measurable, transparent KPIs.

Honours and Milestones at the Grand Launch

At the launch ceremony, Mr. Eliaz Inbaraj honoured James Vineeth with the prestigious title “Godfather of KPI Gamification”, recognising his outstanding contribution in empowering organisations to adopt a structured KPI Gamification work culture.

The platform was formally launched by Mrs. Sheeba Mol, marking the beginning of a new era in performance transformation. The event also featured the launch of two important knowledge assets:

  • The KPI Playbook, launched by Michael — a practical guide for business owners, managers, and HR teams to implement KPI Gamification effectively.
  • The Golden Rules of KPI Gamification, unveiled by Mr. Ashok — establishing ethical, empowering, and fair-play principles for organisations adopting the

All participants were also trained on how to implement gamification within their organisations and were awarded the “KPI Gamification NINJA Certification” by the Founder.

What is KPI Gamification?

KPI Gamification is a structured system that transforms traditional performance management into an engaging, results-driven experience. By applying game mechanics such as points, badges, levels, rewards, and recognition, the platform drives consistent performance and behavioural excellence.

Thousands of companies that have adopted KPI Gamification principles have reported significant improvements in organisational culture, productivity, accountability, and profitability.

The 4Ps Impact Framework

KPI Gamification delivers measurable impact across four critical organisational dimensions:

Politics – Reduced

Transparent metrics eliminate bias and office politics. Performance becomes the sole measure of success.

Performance – Skyrockets

Clear goals, real-time feedback, and continuous recognition drive consistent improvement.

Profitability – Grows

Enhanced efficiency and goal alignment directly translate into higher revenue and reduced operational costs.

Productivity – Increases

Gamified task execution and KPI tracking motivate teams to deliver faster and better results.

A Complete Gamification Toolkit

KPI Gamification offers a powerful set of tools including:

  • KPI Coins — a redeemable reward currency earned through
  • Automated Badges — real-time recognition for milestones and
  • Career Ladder Charts — visual growth paths linked to
  • AFOOFA Goals (All For One, One For All) — team-based objectives that foster
  • Daily, Weekly, and Monthly Review Systems — ensuring progress tracking and course correction.

Why KPI Gamification is a MUST

“KPI Gamification is not a tool you try — it is a system you must adopt,” says Founder James Vineeth.

This platform ensures 100% tracking of all organisational metrics that are otherwise scattered across multiple tools and reports. By integrating performance, behaviour, reviews, and rewards into one system, KPI Gamification becomes the backbone of modern business execution.

Availability

KPI Gamification is now live and accessible globally. Organisations can explore the platform with a 14-day free trial for up to 5 users.

Website: https://www.kpigamification.com

Dr. Bu Abdullah donates fully equipped ambulance to Maharashtra Police Boys Association

Dr. Bu Abdullah donates fully equipped ambulance to Maharashtra Police Boys Association

His Excellency, Dr. Bu Abdullah, High profile Emirati business magnate, Chairman, Bu Abdullah Investment Group has made a significant contribution to the healthcare infrastructure of Mumbai by donating state-of-the-art Advanced Life Support (ALS) ambulance.

Mr. Jitesh Rajesh Rawal from Rawal Enterprise, in collaboration with Bu Abdullah Investment Group, UAE, donated a fully equipped ambulance as a gesture of charity and support towards the invaluable services rendered by the Maharashtra Police. The donated Advanced Life Support ambulance is equipped with comprehensive medical equipment designed to handle diverse emergency situations. Each ambulance features essential life-saving equipment including ventilators, oxygen cylinders, and suction pumps, enabling healthcare providers to deliver critical care during patient transport.

This fully equipped emergency vehicle is specifically designed to support various medical emergencies including trauma cases, maternal health emergencies, and paediatric care situations. The advanced medical equipment ensures that patients receive immediate medical attention while being transported to higher-level healthcare facilities, significantly improving survival rates and health outcomes in rural communities.

Representing Bu Abdullah Investment Group at this significant occasion was His Excellency Dr. Bu Abdullah himself. Dr. Bu Abdullah has been honoured for matchless contribution in supporting the cause of migrant workers during the Covid-19 pandemic and humanitarian services in Ajman as well. As the Chairman of Bu Abdullah Investment Group, his remarkable journey is a testament to transformation, perseverance, and giving back. The high-level participation underscores the strategic importance of public-private partnerships in enhancing rural healthcare infrastructure to support the invaluable services rendered by the Maharashtra Police.

Location: Mumbai

Rashtriya Ekta Abhiyan Strengthens the Spirit of National Unity in Agra Led by Hon. Minister Prof. S. P. Singh Baghel, Member of Parliament, Agra

Rashtriya Ekta Abhiyan Strengthens the Spirit of National Unity in Agra Led by Hon. Minister Prof. S. P. Singh Baghel, Member of Parliament, Agra

The historic city of Agra witnessed an inspiring display of national unity, sportsmanship, and social harmony as the Rashtriya Ekta Abhiyan was organized under the leadership of Hon. Minister Prof. S. P. Singh Baghel, Member of Parliament, Agra. The large-scale initiative brought together youth groups, sports enthusiasts, social organizations, and citizens from all walks of life, reaffirming the district’s commitment to fostering unity and strengthening the social fabric of the nation.

The event opened with a warm welcome by local dignitaries, educational institutions, and social bodies who appreciated the consistent efforts of Prof. S. P. Singh Baghel toward community development and nation-building. In his keynote address, the Minister emphasized that true nationhood is built not only by economic progress or technological advancement but by the harmony, integrity, and collective spirit of its people. He stated that Rashtriya Ekta Abhiyan is not just a campaign but a people’s movement dedicated to strengthening the emotional and cultural bonds that hold India together.

One of the central themes of this year’s event was the significant role of sports in promoting unity. Recognizing that sports transcend religion, caste, gender, language, and socio-economic differences, Prof. Baghel highlighted how sporting activities bring individuals together on a common platform, fostering discipline, respect, and mutual understanding. He expressed that sports have the power to create bridges between communities, encourage healthy lifestyles, and develop leadership among youth making them a crucial instrument for national integration.

The event featured a wide range of sports demonstrations, fitness activities, cultural segments, and public awareness sessions tailored to engage participants of all age groups. Several young athletes from Agra districts showcased their talent, receiving appreciation from the audience and officials. The Minister applauded their spirit and encouraged them to pursue excellence with dedication, assuring full support for sports infrastructure, training facilities, and youth development initiatives in the region.

Prof. Baghel also underlined the need for social harmony and collective responsibility in today’s rapidly changing society. He reminded participants that India’s strength lies in its diversity its various cultures, traditions, and identities and that unity is the foundation for national security and societal progress. The Abhiyan, he noted, serves to remind citizens of their role in maintaining peace, promoting brotherhood, and standing united against forces that attempt to divide society.

Another important component of the event was the active participation of local NGOs, community leaders, educational institutions, women’s groups, and youth clubs. Their involvement underscored the belief that transformational social initiatives require collaboration between government bodies and civil society. Their contributions in mobilizing volunteers, supporting event operations, and engaging communities played a crucial role in creating a vibrant and successful event.

Prof. Baghel expressed heartfelt appreciation to all sponsors and supporters, acknowledging that such large-scale social initiatives become possible only through collective goodwill and contributions. He extended special thanks to corporate partners, philanthropic organizations, local businesses, and individual donors whose support ensured that the Abhiyan reached a wide audience and delivered meaningful impact. Their collaboration enabled the provision of sports equipment, refreshments, event logistics, volunteer support, and awareness materials that contributed to the impressive scale of the program.

The Minister also praised the efforts of district administration officials, police personnel, municipal workers, and coordination teams who worked tirelessly to ensure safety, smooth conduct, and an inclusive environment for participants. Their dedication ensured that the event was not only grand and memorable but also well-organized and accessible to all segments of society.

As the day drew to a close, the atmosphere was filled with a sense of pride and unity. Participants expressed gratitude to Prof. Baghel for his visionary leadership and consistent commitment to youth development, social cohesion, and empowering the citizens of Agra. Many described the event as a refreshing reminder of the importance of harmony and national pride at a time when communities across the nation are striving toward social balance and mutual respect.

In his concluding remarks, Prof. Baghel reaffirmed his pledge to continue promoting programs that uplift youth, empower marginalized communities, encourage healthy lifestyles through sports, and cultivate a culture of national unity. He emphasized that the Rashtriya Ekta Abhiyan will continue to evolve as an annual platform that inspires citizens to contribute to India’s growth story with renewed commitment and collective energy.

The Rashtriya Ekta Abhiyan in Agra stands as a remarkable example of how community participation, enlightened leadership, and shared values can create meaningful social impact. The event successfully delivered its message unity strengthens nations, and together, citizens can build a harmonious and progressive future.

This event sponsored by GAIL (India) Limited, Hindustan Petroleum Corporation Limited (HPCL) , IDBI  BANK , Indian Railway Catering and Tourism Corporation Ltd. (IRCTC), Indian Renewable Energy Development Agency Limited ( IREDA) , NTPC Limited, Punjab National Bank (PNB), Small Industries Development Bank of India,(SIDBI), SIDBI Swavalamban Foundation , Central bank Of India, Bharat Petroleum Corporation Limited (BPCL), The Life Insurance Corporation of India (LIC), Bharat Dynamics Limited (BDL) , State Bank of India (SBI) , Union Bank of India, Canara Bank ,  Indian Bank. Bank of India. The Anand Milk Union Limited (Amul), Indian Overseas Bank (IOB). Bombay Stock Exchange, Bank of Baroda (BOB), The New India Assurance Co. Ltd., Airports Authority of India (AAI).